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Oct 2025
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Home/Insights/Retailers/deanguitars.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.4M
Revenue
Oct 25
97.1K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$900-1000
AOV
Oct 25
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Deanguitars.com is an online platform that provides information about Dean guitars and accessories. They offer a diverse range of electric, acoustic, and bass guitars designed for all skill levels. Customers can explore product specifications, learn about featured artists, and access resources such as video tutorials and FAQs.

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deanguitars.com Annual Revenue and Growth

deanguitars.com's annual sales on its online store amounted to $14.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14.6M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
deanguitars.com revenue by year

deanguitars.com's monthly revenueOVER TIME
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Over the past three months, deanguitars.com revenue has experienced growth of 38%, compared to the preceding three months.

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deanguitars.com revenue growth for last six months
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OVERVIEW
In October 2025, deanguitars.com generated $1,391,190 in revenue, significantly outperforming the arts and entertainment/music median of $47,440, though still far behind the leader, reverb.com, at $129,956,698. With a conversion rate of 1.00-1.50%, it sits below the high of 3.57%, while its average order value (AOV) of $950-975 exceeds the industry's average of $676. The site attracted 97,121 sessions, notably higher than the median of 14,367 but dwarfed by reverb.com's 15,687,987 sessions, indicating room for growth in audience engagement and conversion optimization.
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deanguitars.com competitors

In October 2025, deanguitars.com outperformed its competitors in terms of revenue, with a total of $1,391,190 compared to Butler Music at $26,076 and Capitol Guitars at $187,734. deanguitars.com also had the highest number of transactions at 1,453, significantly more than Butler Music's 132 and Capitol Guitars' 105. In terms of sessions, deanguitars.com had 97,121, surpassing both Butler Music with 13,444 and Capitol Guitars with 11,907. Additionally, deanguitars.com had a competitive average order value (AOV) ranging from $950 to $975, compared to Butler Music's $175 to $200 and Capitol Guitars' $1775 to $1800. deanguitars.com also had a strong conversion rate of 1.00-1.50%, while Butler Music and Capitol Guitars had conversion rates of 0.50-1.00%.

butlermusic.com screenshot
#1 butlermusic.com
26.1K
Revenue
13.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
capitolguitars.com screenshot
#2 capitolguitars.com
187.7K
Revenue
11.9K
Sessions
0.5-1.0%
Conv. rate
$1700-1800
AOV
deanguitars.com vs top market performers
deanguitars.com
top retailers
conversion rate vs average order value for deanguitars.com and its competitors
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Revenue share by device at deanguitars.com

In October large majority of sales on deanguitars.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on deanguitars.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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deanguitars.com channels

Identify top traffic channels that drive growth for deanguitars.comand discover how performance of traffic channels has changed over time.

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deanguitars.com Google Ads spend

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deanguitars.com devices

Review deanguitars.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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deanguitars.com top markets

Explore deanguitars.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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deanguitars.com country & global rank

Assess the ranking of deanguitars.com among other retailers within its primary country and worldwide.

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