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Dec 2025
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Home/Insights/Retailers/deanguitars.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.9M
Revenue
Dec 25
130K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$900-1000
AOV
Dec 25
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Deanguitars.com is an online platform that provides information about Dean guitars and accessories. They offer a diverse range of electric, acoustic, and bass guitars designed for all skill levels. Customers can explore product specifications, learn about featured artists, and access resources such as video tutorials and FAQs.

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deanguitars.com Annual Revenue and Growth

deanguitars.com's annual sales on its online store amounted to $14.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14.6M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
deanguitars.com revenue by year

deanguitars.com's monthly revenueOVER TIME
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Over the past three months, deanguitars.com revenue has experienced growth of 14%, compared to the preceding three months.

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deanguitars.com revenue growth for last six months
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OVERVIEW
In December 2025, deanguitars.com generated $1,878,419 in online sales, significantly outperforming the arts and entertainment/music median of $60,316, with a conversion rate of 1.50-2.00%, below the category high of 3.49%. Their average order value (AOV) ranged from $950-975, surpassing the industry high of $704, while total sessions reached 130,044, considerably lower than the leading store, reverb.com, which recorded 16,862,935 sessions. Overall, deanguitars.com demonstrated strong financial performance but revealed opportunities for improvement in conversion rates and web traffic.
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deanguitars.com competitors

In December 2025, deanguitars.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. With a revenue of $1,878,419 from 1,968 transactions and 130,044 sessions, deanguitars.com had an average order value (AOV) ranging from $950 to $975 and a conversion rate between 1.50% and 2.00%. In comparison, butlermusic.com generated $36,199 in revenue from 182 transactions and 19,256 sessions, with an AOV between $175 and $200 and a conversion rate between 0.50% and 1.00%. capitolguitars.com had a revenue of $120,368 from 65 transactions and 9,123 sessions, with an AOV ranging from $1850 to $1875 and a conversion rate between 0.50% and 1.00%. Overall, deanguitars.com emerged as the top performer in the guitar industry during December 2025.

butlermusic.com screenshot
#1 butlermusic.com
36.2K
Revenue
19.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
capitolguitars.com screenshot
#2 capitolguitars.com
120.4K
Revenue
9.1K
Sessions
0.5-1.0%
Conv. rate
$1800-1900
AOV
deanguitars.com vs top market performers
deanguitars.com
top retailers
conversion rate vs average order value for deanguitars.com and its competitors
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Revenue share by device at deanguitars.com

In December large majority of sales on deanguitars.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on deanguitars.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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deanguitars.com channels

Identify top traffic channels that drive growth for deanguitars.comand discover how performance of traffic channels has changed over time.

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deanguitars.com Google Ads spend

Evaluate deanguitars.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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deanguitars.com devices

Review deanguitars.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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deanguitars.com top markets

Explore deanguitars.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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deanguitars.com country & global rank

Assess the ranking of deanguitars.com among other retailers within its primary country and worldwide.

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