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Mar 2026
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Home/Insights/Retailers/dawsonprecision.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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296.9K
Revenue
Mar 26
110.8K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$200-225
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Dawson Precisions website provides a platform for users to explore and purchase a variety of shooting accessories, firearm parts, and related products. The site offers a range of items such as sights, holsters, grips, and magazine extensions from notable manufacturers, catering to the needs of shooting enthusiasts and those in competition shooting.

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dawsonprecision.com Annual Revenue and Growth

dawsonprecision.com's annual sales on its online store amounted to $2.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dawsonprecision.com revenue by year

dawsonprecision.com's monthly revenueOVER TIME
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Over the past three months, dawsonprecision.com revenue has experienced growth of 5.8%, compared to the preceding three months.

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dawsonprecision.com revenue growth for last six months
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OVERVIEW
In March 2026, dawsonprecision.com generated $296,888 in online sales, significantly outperforming the heavy industry median of $185,071, though far behind the category leader surplex.com at $7,453,107. The site's conversion rate ranged between 1.00-1.50%, below the industry high of 3.22% but above the low of 0.75%. With an average order value (AOV) of $200-225, it remained below the high of $704 but above the low of $162. Additionally, the website recorded 110,815 sessions, vastly exceeding the median of 22,791, but still trailing the top site vortexoptics.com, which had 877,881 sessions.
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dawsonprecision.com competitors

When comparing dawsonprecision.com to its competitors in March 2026, we can see that shootersconnectionstore.com has the highest revenue at $468,473, followed closely by benstoegerproshop.com at $492,713. In terms of transactions, benstoegerproshop.com leads with 2,330 transactions, while xtremegunsandammo.com has the highest average order value (AOV) range of $1350-1375. However, dawsonprecision.com has a solid performance with a revenue of $296,888 and 1,434 transactions. It falls within the average AOV range of $200-225, similar to shootersconnectionstore.com and benstoegerproshop.com. Additionally, dawsonprecision.com has a competitive conversion rate range of 1.00-1.50%, which is on par with shootersconnectionstore.com and truglo.com. Overall, while dawsonprecision.com may not have the highest revenue or transaction numbers, it holds its own in terms of AOV and conversion rates among its competitors.

shootersconnectionstore.com screenshot
#1 shootersconnectionstore.com
468.5K
Revenue
117.8K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
benstoegerproshop.com screenshot
#2 benstoegerproshop.com
492.7K
Revenue
238.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
nagelsguns.net screenshot
#3 nagelsguns.net
284K
Revenue
58K
Sessions
0.0-0.5%
Conv. rate
$1500-1600
AOV
truglo.com screenshot
#4 truglo.com
54.7K
Revenue
45.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
xtremegunsandammo.com screenshot
#5 xtremegunsandammo.com
692.7K
Revenue
87.6K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
dawsonprecision.com vs top market performers
dawsonprecision.com
top retailers
conversion rate vs average order value for dawsonprecision.com and its competitors
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Revenue share by device at dawsonprecision.com

In March large majority of sales on dawsonprecision.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on dawsonprecision.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dawsonprecision.com channels

Identify top traffic channels that drive growth for dawsonprecision.comand discover how performance of traffic channels has changed over time.

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dawsonprecision.com Google Ads spend

Evaluate dawsonprecision.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dawsonprecision.com devices

Review dawsonprecision.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dawsonprecision.com top markets

Explore dawsonprecision.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dawsonprecision.com country & global rank

Assess the ranking of dawsonprecision.com among other retailers within its primary country and worldwide.

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