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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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566.3K
Revenue
Dec 25
296.7K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Crumbl.com is a website that offers a range of delectable desserts. They sell freshly baked, gourmet cookies that are made using high-quality ingredients and innovative flavors. They have a rotating menu of unique cookie flavors, often including options like chocolate chip, sugar, and various specialty flavors.

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crumbl.com Annual Revenue and Growth

crumbl.com's annual sales on its online store amounted to $20.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$20.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
crumbl.com revenue by year

crumbl.com's monthly revenueOVER TIME
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Over the past three months, crumbl.com revenue has experienced decline of 28%, compared to the preceding three months.

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crumbl.com revenue decline for last six months
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OVERVIEW
In December 2025, crumbl.com generated online sales of $566,254, significantly outperforming the median revenue of $30,071 in the food and drink/restaurants and delivery industry. With a conversion rate between 2.00-2.50%, it remains above the lower benchmark of 1.99% but below the impressive high of 5.81%. The average order value (AOV) ranged from $75-100, considerably lower than the top-tier AOV of $148 but well above the minimum of $29. Additionally, crumbl.com attracted 296,684 sessions, far exceeding the median of 12,609, yet lagging behind the category leader, boxlunch.com, which recorded 9,327,901 sessions.
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crumbl.com competitors

In December 2025, crumbl.com reported a revenue of $566,254 with 6,463 transactions and 296,684 sessions, boasting an average order value (AOV) range of $75-$100 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, we see that thecomfy.com outperformed crumbl.com in revenue with $1,452,337, despite having fewer sessions at 242,055. The AOV for thecomfy.com falls within a higher range of $100-$125, and its conversion rate is also significantly higher at 5.50-6.00%. On the other hand, cheapcookiecutters.com had lower revenue at $1,311 with only 17 transactions and 372 sessions, but a higher conversion rate of 4.00-4.50%. Meanwhile, mainlandskateandsurf.com generated $47,451 in revenue with 560 transactions and 34,336 sessions, showing a similar AOV range and slightly lower conversion rate compared to crumbl.com.

thecomfy.com screenshot
#1 thecomfy.com
1.5M
Revenue
242.1K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
cheapcookiecutters.com screenshot
#2 cheapcookiecutters.com
1.3K
Revenue
372
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
mainlandskateandsurf.com screenshot
#3 mainlandskateandsurf.com
47.5K
Revenue
34.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
crumbl.com vs top market performers
crumbl.com
top retailers
conversion rate vs average order value for crumbl.com and its competitors
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crumbl.com channels

Identify top traffic channels that drive growth for crumbl.comand discover how performance of traffic channels has changed over time.

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crumbl.com Google Ads spend

Evaluate crumbl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crumbl.com devices

Review crumbl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crumbl.com top markets

Explore crumbl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crumbl.com country & global rank

Assess the ranking of crumbl.com among other retailers within its primary country and worldwide.

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