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Apr 2026
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Home/Insights/Retailers/crafterblue.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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89.3K
Revenue
Apr 26
42.9K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Crafterblue.com is an online retailer specializing in the sale of dive watches and watch accessories. Their offerings include a wide range of durable and functional watches, featuring water-resistant designs, ideal for diving enthusiasts. The website showcases a variety of watch models in different styles, materials, and colors for customers to choose from.

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crafterblue.com Annual Revenue and Growth

crafterblue.com's annual sales on its online store amounted to $1M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
crafterblue.com revenue by year

crafterblue.com's monthly revenueOVER TIME
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Over the past three months, crafterblue.com revenue has experienced decline of 9.1%, compared to the preceding three months.

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crafterblue.com revenue decline for last six months
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OVERVIEW
In April 2026, crafterblue.com generated $89,310 in online sales, surpassing the industry median of $85,935, with a conversion rate of 1.50-2.00%, below the high of 2.71%. Its average order value (AOV) ranged from $125 to $150, significantly lower than the industry's high of $1,006, while total sessions reached 42,878, exceeding the median of 28,800 but far behind the leading store's 13,722,702 sessions. Overall, crafterblue.com performs well within the LUXURY sector, demonstrating a solid revenue stream and conversion potential, although it has room for improvement in AOV and customer engagement.
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crafterblue.com competitors

In April 2026, crafterblue.com generated $89,310 in revenue with 683 transactions across 42,878 sessions, yielding an Average Order Value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In comparison, competitors like calibercorner.com dominated the market with $377,406 in revenue and 2,081 transactions from 290,051 sessions, reflecting a lower AOV of $175-200 and a conversion rate of 0.50-1.00%. horusstraps.com performed strongly with $226,530 in revenue from 883 transactions, achieving a similar conversion rate of 1.50-2.00%, but with a higher AOV of $250-275. Meanwhile, danhenrywatches.com reported $190,316 in revenue and an AOV also between $250-275, but had a lower conversion rate of 0.50-1.00%. Overall, while crafterblue.com maintains a solid position, it lags behind larger competitors in terms of total revenue and transaction volume.

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crafterblue.com vs top market performers
crafterblue.com
top retailers
conversion rate vs average order value for crafterblue.com and its competitors
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Revenue share by device at crafterblue.com

In April large majority of sales on crafterblue.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on crafterblue.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crafterblue.com channels

Identify top traffic channels that drive growth for crafterblue.comand discover how performance of traffic channels has changed over time.

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crafterblue.com Google Ads spend

Evaluate crafterblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crafterblue.com devices

Review crafterblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crafterblue.com top markets

Explore crafterblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crafterblue.com country & global rank

Assess the ranking of crafterblue.com among other retailers within its primary country and worldwide.

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