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Dec 2025
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Home/Insights/Retailers/crafterblue.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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78.8K
Revenue
Dec 25
39.6K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Crafterblue.com is an online retailer specializing in the sale of dive watches and watch accessories. Their offerings include a wide range of durable and functional watches, featuring water-resistant designs, ideal for diving enthusiasts. The website showcases a variety of watch models in different styles, materials, and colors for customers to choose from.

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crafterblue.com Annual Revenue and Growth

crafterblue.com's annual sales on its online store amounted to $586.6K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$586.6K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
crafterblue.com revenue by year

crafterblue.com's monthly revenueOVER TIME
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Over the past three months, crafterblue.com revenue has experienced growth of 43%, compared to the preceding three months.

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crafterblue.com revenue growth for last six months
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OVERVIEW
In December 2025, crafterblue.com generated $78,842 in online sales, below the industry median of $96,622, with a conversion rate of 1.50-2.00%, falling short of the high benchmark of 2.83%. Its average order value (AOV) ranged between $125-150, significantly lower than the industry high of $973. The site attracted 39,594 sessions, surpassing the median of 30,565 but far from the leader pandora.net's 31,483,239 sessions. Overall, while crafterblue.com shows promising engagement metrics, it remains challenged in revenue generation and AOV within the competitive LUXURY sector.
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crafterblue.com competitors

In December 2025, crafterblue.com had a revenue of $78,842 with 615 transactions and 39,594 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, crafterblue.com falls behind in revenue when compared to Everest Bands ($266,597) and Horus Straps ($326,025). However, it outperforms Watch Bandit ($70,984) and Caliber Corner ($444,124). crafterblue.com's conversion rate falls in the middle of the pack, outperforming Everest Bands and Dan Henry Watches, but trailing behind Horus Straps and Caliber Corner. With a focus on increasing transactions and sessions, crafterblue.com can work on boosting its revenue to be more competitive within the watch accessories market.

everestbands.com screenshot
#1 everestbands.com
266.6K
Revenue
116.5K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
horusstraps.com screenshot
#2 horusstraps.com
326K
Revenue
58.3K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
danhenrywatches.com screenshot
#3 danhenrywatches.com
190.4K
Revenue
128.9K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
watchbandit.com screenshot
#4 watchbandit.com
71K
Revenue
69K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
calibercorner.com screenshot
#5 calibercorner.com
444.1K
Revenue
304.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
crafterblue.com vs top market performers
crafterblue.com
top retailers
conversion rate vs average order value for crafterblue.com and its competitors
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Revenue share by device at crafterblue.com

In December large majority of sales on crafterblue.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on crafterblue.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crafterblue.com channels

Identify top traffic channels that drive growth for crafterblue.comand discover how performance of traffic channels has changed over time.

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crafterblue.com Google Ads spend

Evaluate crafterblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crafterblue.com devices

Review crafterblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crafterblue.com top markets

Explore crafterblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crafterblue.com country & global rank

Assess the ranking of crafterblue.com among other retailers within its primary country and worldwide.

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