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Sep 2025

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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

citystrength.com.au

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52.8K

Revenue

Sep 25

33.5K

Sessions

Sep 25

1.0-1.5%

Conv. rate

Sep 25

$100-125

AOV

Sep 25

Main country of store: AUSTRALIA
Website category: SPORTS

CityStrength.com.au is an online platform that offers a range of fitness products and equipment. Their inventory includes workout gear, strength training accessories, fitness apparel, and supplements. The website caters to individuals looking to enhance their exercise routines by providing quality items to aid in achieving optimal physical fitness.

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citystrength.com.au Annual Revenue and Growth

citystrength.com.au's annual sales on its online store amounted to $1.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024

$1.1M

Annual growth forecast2024/2025

<0%

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eCommerce Revenue

citystrength.com.au's monthly revenueOVER TIME
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Over the past three months, citystrength.com.au revenue has experienced decline of 7.3%, compared to the preceding three months.

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citystrength.com.au revenue decline for last six months

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Top products on citystrength.com.auby revenue

#1 SBD Figure 6 Lifting Straps

$1.9K

Price

$30.2K

Revenue

#2 SBD 10mm Lever Belt

$482.6

Price

$15.4K

Revenue

#3 SBD 13mm Powerlifting Belt

$222

Price

$15.1K

Revenue

#4 SBD 7mm Powerlifting Knee Sleeves

$105

Price

Revenue

#5 SBD Powerlifting Singlet - Mens

$268.8

Price

Revenue

#6 TYR L-2 Lifter White/Gum

$3.9K

Price

Revenue

#7 SBD 7mm Knee Sleeves

$72.9

Price

Revenue

#8 SBD Trainer Socks

$3.7K

Price

Revenue

#9 SBD Forge Range 7mm Knee Sleeves - Grey

$2.5K

Price

Revenue

#10 SBD Wrist Wraps - Stiff

$351.6

Price

Revenue

#1 SBD Figure 6 Lifting Straps

$1.9K

Price

$30.2K

Revenue

#2 SBD 10mm Lever Belt

$482.6

Price

$15.4K

Revenue

#3 SBD 13mm Powerlifting Belt

$222

Price

$15.1K

Revenue

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OVERVIEW

In September 2025, citystrength.com.au, operating in the sports sector, generated $52,769 in online sales, below the industry median of $77,565 and significantly less than leading competitor garmin.com, which reported $183,476,907. The site achieved a conversion rate of 1.00-1.50%, lagging behind the high benchmark of 3.05%, while its average order value (AOV) ranged from $100-125, well below the sector high of $539. With 33,500 sessions, citystrength.com.au surpassed the median of 30,275 sessions but fell short of garmin.com’s dominant 47,231,640 sessions, indicating room for improvement in overall performance metrics.

citystrength.com.au competitors

In September 2025, citystrength.com.au generated $52,769 in revenue from 466 transactions with 33,500 sessions. With an average order value (AOV) ranging from $100-125 and a conversion rate of 1.00-1.50, it faces tough competition from roguefitness.com, which reported revenue of $14,197,274 from 60,663 transactions and 1,710,780 sessions. roguefitness.com boasts a higher AOV of $225-250 and a conversion rate of 3.50-4.00. Meanwhile, athleteps.com generated $203,126 in revenue from 1,115 transactions and 132,819 sessions with an AOV of $175-200 and a conversion rate of 0.50-1.00. torokhtiy.com and nobullproject.com also present stiff competition with their own unique strengths in revenue, transactions, sessions, AOV, and conversion rates.

#1 roguefitness.com

14.2M

Revenue

1.7M

Sessions

3.5-4.0%

Conv. rate

$225-250

AOV

#2 athleteps.com

203.1K

Revenue

132.8K

Sessions

0.5-1.0%

Conv. rate

$175-200

AOV

#3 torokhtiy.com

21.9K

Revenue

225.5K

Sessions

0.0-0.5%

Conv. rate

$150-175

AOV

#4 nobullproject.com

2.4M

Revenue

958.6K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

citystrength.com.au vs top market performers

citystrength.com.au

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Revenue share by device at citystrength.com.au

In September large majority of sales on citystrength.com.au, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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citystrength.com.au channels

Identify top traffic channels that drive growth for citystrength.com.auand discover how performance of traffic channels has changed over time.

citystrength.com.au Google Ads spend

Evaluate citystrength.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

citystrength.com.au devices

Review citystrength.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

citystrength.com.au top markets

Explore citystrength.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.