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May 2025
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Home/Insights/Retailers/choose.love
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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6.8K
Revenue
3.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
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Choose.love is a website that operates as an online store specializing in selling ethical products for a range of charitable causes. Their inventory includes items like clothes, accessories, toys, books, and more. All purchases made on the site contribute to various initiatives supporting refugees, children, health, education, and livelihood projects.

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choose.love's revenueOVER TIME
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Over the past three months, choose.love revenue has experienced decline of 52%, compared to the preceding three months.

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choose.love revenue decline for last six months
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OVERVIEW
In May 2025, choose.love in the FASHION AND APPAREL industry had a revenue of $6,795 (median: $81,783) with a conversion rate of 1.00-1.50% (3.09% being high and 0.67% low) and an AOV of $125-150 ($415 high, $82 low) from 3,606 sessions (median: 33,223, highest at 224,142,058 from shein.com).
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choose.love competitors

In May 2025, choose.love generated a revenue of $6,795 from 49 transactions with 3,606 sessions, resulting in an average order value (AOV) of $125-$150 and a conversion rate of 1.00-1.50%. Compared to its competitors, beloveapparel.com brought in $4,062 from 39 transactions and 1,458 sessions, with an AOV of $100-$125 and a higher conversion rate of 2.50-3.00%. On the other hand, skylaryoo.com achieved $3,037 in revenue from 23 transactions and 675 sessions, with an AOV similar to choose.love at $125-$150 but a slightly higher conversion rate of 3.00-3.50%. Despite choose.love having the highest revenue and sessions among the three, it falls behind beloveapparel.com in terms of conversion rate while being on par with skylaryoo.com in AOV. This shows that while choose.love may attract more traffic and revenue, there is room for improvement in conversion rates compared to its competitors.

beloveapparel.com screenshot
#1 beloveapparel.com
4.1K
Revenue
1.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
skylaryoo.com screenshot
#2 skylaryoo.com
3K
Revenue
674.6
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
choose.love vs top market performers
choose.love
top retailers
conversion rate vs average order value for choose.love and its competitors
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Revenue share by device at choose.love

In May large majority of sales on choose.love, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.

In May large majority of sales on choose.love, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.
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brands overtime comparison

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choose.love channels

Identify top traffic channels that drive growth for choose.loveand discover how performance of traffic channels has changed over time.

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choose.love Google Ads spend

Evaluate choose.love's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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choose.love devices

Review choose.love's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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choose.love top markets

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choose.love country & global rank

Assess the ranking of choose.love among other retailers within its primary country and worldwide.

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