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Sep 2025
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Home/Insights/Retailers/carltonmusic.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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100.1K
Revenue
Sep 25
9.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$900-1000
AOV
Sep 25
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Carltonmusic.com is a website that offers a wide range of musical instruments and equipment. They sell guitars, keyboards, drums, DJ gear, recording equipment, and pro audio systems. The site provides customers with options to purchase high-quality musical products for various musical needs.

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carltonmusic.com Annual Revenue and Growth

carltonmusic.com's annual sales on its online store amounted to $1.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
carltonmusic.com revenue by year

carltonmusic.com's monthly revenueOVER TIME
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Over the past three months, carltonmusic.com revenue has experienced growth of 20%, compared to the preceding three months.

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carltonmusic.com revenue growth for last six months
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OVERVIEW
In September 2025, carltonmusic.com generated $100,123 in online sales, significantly outperforming the MUSIC median of $48,156, while its conversion rate ranged between 1.00-1.50%, lower than the high industry standard of 3.58%. With an average order value (AOV) of $900-925, carltonmusic.com also exceeded the category’s high AOV of $656. The site recorded 9,660 sessions, notably below the median of 16,222 in the industry, with reverb.com leading with 14,748,933 sessions and a staggering revenue of $118,105,794. Overall, carltonmusic.com shows promising performance, though there is room for improvement in session metrics and conversion rates.
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carltonmusic.com competitors

In September 2025, carltonmusic.com generated $100,123 in revenue with 111 transactions from 9,660 sessions, boasting an average order value (AOV) of $900-$925 and a conversion rate of 1.00-1.50. Compared to its competitors, kincaidsmusic.com leads in revenue with $127,101, 396 transactions, and 13,052 sessions, with an AOV of $300-$325 and a conversion rate of 3.00-3.50. larkguitars.com falls behind with $45,250 in revenue, 59 transactions, and 5,345 sessions, with an AOV of $750-$775 and a conversion rate matching carltonmusic.com. Finally, creationmusiccompany.com surpasses all with $192,455 in revenue, 556 transactions, and 17,330 sessions, having an AOV of $325-$350 and a conversion rate of 3.00-3.50. Overall, carltonmusic.com is competitive in terms of revenue and conversion rate, but falls behind in transactions and sessions compared to its top competitors in the music e-commerce industry.

kincaidsmusic.com screenshot
#1 kincaidsmusic.com
127.1K
Revenue
13.1K
Sessions
3.0-3.5%
Conv. rate
$300-325
AOV
larkguitars.com screenshot
#2 larkguitars.com
45.3K
Revenue
5.3K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
creationmusiccompany.com screenshot
#3 creationmusiccompany.com
192.5K
Revenue
17.3K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
carltonmusic.com vs top market performers
carltonmusic.com
top retailers
conversion rate vs average order value for carltonmusic.com and its competitors
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Revenue share by device at carltonmusic.com

In September large majority of sales on carltonmusic.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In September large majority of sales on carltonmusic.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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carltonmusic.com channels

Identify top traffic channels that drive growth for carltonmusic.comand discover how performance of traffic channels has changed over time.

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carltonmusic.com Google Ads spend

Evaluate carltonmusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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carltonmusic.com devices

Review carltonmusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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carltonmusic.com top markets

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carltonmusic.com country & global rank

Assess the ranking of carltonmusic.com among other retailers within its primary country and worldwide.

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