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Sep 2025
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Home/Insights/Retailers/capelrugs.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for capelrugs.comcapelrugs.com

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109.6K
Revenue
Sep 25
9.4K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$600-700
AOV
Sep 25
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Capelrugs.com is an online store that offers a wide range of rugs. They provide shoppers with various sizes, shapes, and designs, including area rugs, runners, and braided rugs. Additionally, their products cater to different styles, making it convenient for customers to find a rug that suits their preferences and needs.

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capelrugs.com Annual Revenue and Growth

capelrugs.com's annual sales on its online store amounted to $2.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
capelrugs.com revenue by year

capelrugs.com's monthly revenueOVER TIME
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Over the past three months, capelrugs.com revenue has experienced decline of 14%, compared to the preceding three months.

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capelrugs.com revenue decline for last six months
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OVERVIEW
In September 2025, capelrugs.com generated $109,608 in online sales, surpassing the industry median of $78,812, with a conversion rate between 1.50-2.00%, below the high benchmark of 3.2%. Their average order value (AOV) ranged from $600-625, lower than the sector's high of $741, while total sessions reached 9,412, significantly below the industry median of 17,170. Despite strong revenue, capelrugs.com trails behind the largest competitor, vevor.com, which boasts sales of $38,792,388 and 8,326,036 sessions, highlighting growth opportunities within the competitive textiles market.
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capelrugs.com competitors

In September 2025, capelrugs.com stands out among its competitors in terms of revenue and conversion rate. While capelrugs.com generated $109,608 in revenue from 177 transactions and 9,412 sessions with an average order value (AOV) ranging between $600-625 and a conversion rate of 1.50-2.00, its competitors varied significantly in performance. For instance, rugstudio.com outperformed with a revenue of $190,509 from 823 transactions and 57,064 sessions, boasting an AOV of $225-250. However, capelrugs.com excelled in conversion rate compared to most competitors. On the other hand, rugandhome.com lagged behind with a revenue of $19,581 from 60 transactions and 17,468 sessions, and incrediblerugsanddecor.com dominated the competition with $715,396 in revenue from 2,797 transactions and 98,597 sessions, showing a higher AOV and conversion rate. amirrugexchange.com performed similarly to capelrugs.com in terms of revenue, transactions, and sessions, but had a lower AOV.

therugdistrict.com screenshot
#1 therugdistrict.com
9.1K
Revenue
5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
rugstudio.com screenshot
#2 rugstudio.com
190.5K
Revenue
57.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
rugandhome.com screenshot
#3 rugandhome.com
19.6K
Revenue
17.5K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
incrediblerugsanddecor.com screenshot
#4 incrediblerugsanddecor.com
715.4K
Revenue
98.6K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
amirrugexchange.com screenshot
#5 amirrugexchange.com
8.6K
Revenue
1.2K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
capelrugs.com vs top market performers
capelrugs.com
top retailers
conversion rate vs average order value for capelrugs.com and its competitors
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Revenue share by device at capelrugs.com

In September large majority of sales on capelrugs.com, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.

In September large majority of sales on capelrugs.com, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.
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capelrugs.com channels

Identify top traffic channels that drive growth for capelrugs.comand discover how performance of traffic channels has changed over time.

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capelrugs.com Google Ads spend

Evaluate capelrugs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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capelrugs.com devices

Review capelrugs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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capelrugs.com top markets

Explore capelrugs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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capelrugs.com country & global rank

Assess the ranking of capelrugs.com among other retailers within its primary country and worldwide.

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