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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for bulova.combulova.com

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5.6M
Revenue
Sep 25
1M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
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Bulova.com is a website that offers a diverse range of watches for men and women. It provides customers with high-quality timepieces, including elegant, precision-crafted analog watches, chronographs, and minimalist designs. The site features various collections suited to different lifestyles and occasions, ensuring a suitable choice for every watch enthusiast.

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bulova.com Annual Revenue and Growth

bulova.com's annual sales on its online store amounted to $74.4M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$74.4M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
bulova.com revenue by year

bulova.com's monthly revenueOVER TIME
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Over the past three months, bulova.com revenue has experienced growth of 11%, compared to the preceding three months.

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bulova.com revenue growth for last six months
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OVERVIEW
In September 2025, bulova.com achieved online sales revenue of $5,604,921, significantly surpassing the LUXURY median of $79,797, but falling short of the category leader, brilliantearth.com, at $75,014,879. Its conversion rate ranged from 1.00% to 1.50%, below the high benchmark of 2.77%. The average order value (AOV) was $450-$475, well below the high AOV of $998 in the sector. With 1,028,871 sessions, bulova.com far exceeded the median of 27,132, yet remained distant from pandora.net’s 12,639,220 sessions, illustrating a strong but competitive online presence in luxury products.
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bulova.com competitors

In September 2025, bulova.com outperformed its competitors in terms of revenue, transactions, and sessions. bulova.com generated $5,604,921 in revenue from 11,911 transactions and 1,028,871 sessions. The average order value (AOV) ranged between $450-475, with a conversion rate of 1.00-1.50%. In comparison, watchmaxx.com had revenue of $1,656,136 from 1,138 transactions and 407,566 sessions, with a higher AOV of $1450-1475 but a lower conversion rate of 0.00-0.50%. watchshop.com and rogersandhollands.com also lagged behind bulova.com in revenue, transactions, and sessions. timeaftertimewatches.com and accutronwatch.com had even lower metrics compared to bulova.com's impressive performance in the online watch market. Overall, bulova.com emerged as a leader in the industry based on the data from September 2025.

watchmaxx.com screenshot
#1 watchmaxx.com
1.7M
Revenue
407.6K
Sessions
0.0-0.5%
Conv. rate
$1400-1500
AOV
watchshop.com screenshot
#2 watchshop.com
772.8K
Revenue
159.6K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
rogersandhollands.com screenshot
#3 rogersandhollands.com
324.6K
Revenue
72.8K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
timeaftertimewatches.com screenshot
#4 timeaftertimewatches.com
16.7K
Revenue
6.3K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
accutronwatch.com screenshot
#5 accutronwatch.com
181K
Revenue
27.4K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
bulova.com vs top market performers
bulova.com
top retailers
conversion rate vs average order value for bulova.com and its competitors
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Revenue share by device at bulova.com

In September large majority of sales on bulova.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on bulova.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulova.com channels

Identify top traffic channels that drive growth for bulova.comand discover how performance of traffic channels has changed over time.

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bulova.com Google Ads spend

Evaluate bulova.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulova.com devices

Review bulova.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulova.com top markets

Explore bulova.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulova.com country & global rank

Assess the ranking of bulova.com among other retailers within its primary country and worldwide.

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