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Oct 2025
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Home/Insights/Retailers/boyslieofficial.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for boyslieofficial.comboyslieofficial.com

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67.8K
Revenue
Oct 25
32K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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The website boyslieofficial.com offers a range of products for sale. The items sold on the website include trendy clothing, accessories, and footwear for boys. Customers can browse through a selection of fashion-forward pieces suitable for various occasions and preferences.

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boyslieofficial.com Annual Revenue and Growth

boyslieofficial.com's annual sales on its online store amounted to $2.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
boyslieofficial.com revenue by year

boyslieofficial.com's monthly revenueOVER TIME
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Over the past three months, boyslieofficial.com revenue has experienced decline of 33%, compared to the preceding three months.

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boyslieofficial.com revenue decline for last six months
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OVERVIEW
In October 2025, boyslieofficial.com generated $67,826 in online sales with a conversion rate of 1.00-1.50%, both below the industry median of $80,524 and a high conversion rate of 3.36%, while their average order value (AOV) ranged from $125-150, significantly lower than the high AOV of $378 in the FASHION AND APPAREL sector; the site recorded 31,999 sessions, slightly below the median of 33,163, showcasing the need for improved performance to compete with larger retailers like shein.com, which leads the category with substantial metrics across all dimensions.
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boyslieofficial.com competitors

In October 2025, boyslieofficial.com outperformed its competitor frankiesonthepark.com in terms of revenue, with boyslieofficial.com generating $67,826 compared to frankiesonthepark.com's $40,066. boyslieofficial.com also had a higher number of transactions at 461, while frankiesonthepark.com had 179 transactions. In terms of sessions, boyslieofficial.com had 31,999 sessions compared to frankiesonthepark.com's 23,038 sessions. However, frankiesonthepark.com had a higher average order value (AOV) at $200-$225, while boyslieofficial.com had an AOV of $125-$150. When it comes to conversion rates, boyslieofficial.com had a range of 1.00-1.50%, while frankiesonthepark.com had a range of 0.50-1.00%. Overall, boyslieofficial.com had higher revenue and transaction numbers, while frankiesonthepark.com had a higher AOV.

frankiesonthepark.com screenshot
#1 frankiesonthepark.com
40.1K
Revenue
23K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
boyslieofficial.com vs top market performers
boyslieofficial.com
top retailers
conversion rate vs average order value for boyslieofficial.com and its competitors
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Revenue share by device at boyslieofficial.com

In October large majority of sales on boyslieofficial.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on boyslieofficial.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boyslieofficial.com channels

Identify top traffic channels that drive growth for boyslieofficial.comand discover how performance of traffic channels has changed over time.

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boyslieofficial.com Google Ads spend

Evaluate boyslieofficial.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boyslieofficial.com devices

Review boyslieofficial.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boyslieofficial.com top markets

Explore boyslieofficial.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boyslieofficial.com country & global rank

Assess the ranking of boyslieofficial.com among other retailers within its primary country and worldwide.

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