bluevanilla.com
Bluevanilla.com is an online retail platform that offers a wide selection of clothing and accessories. They sell an assortment of trendy and fashionable items for women, including dresses, tops, bottoms, outerwear, shoes, and handbags. The website provides a convenient and seamless shopping experience for customers looking for stylish outfits.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bluevanilla.com Annual Revenue and Growth
bluevanilla.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
bluevanilla.com's monthly revenueOVER TIME
Over the past three months, bluevanilla.com revenue has experienced growth of 38%, compared to the preceding three months.
bluevanilla.com competitors
In June 2026, bluevanilla.com generated $135,095 in revenue from 2,805 transactions, attracting 194,395 sessions with an average order value (AOV) of $25-50 and a conversion rate of 1.00-1.50%. In stark contrast, competitor hellomolly.com reported significantly higher metrics, with $27,284,995 in revenue from 134,249 transactions over 2,378,080 sessions. Its AOV stands at $200-225, complemented by a conversion rate of 5.50-6.00%. This comparison highlights bluevanilla.com’s niche market appeal, yet its performance pales in comparison to hellomolly.com’s scale and effectiveness in converting visitors into buyers. While both platforms serve fashion enthusiasts, hellomolly.com clearly outperforms bluevanilla.com in terms of revenue, transactions, and conversion rates, indicating a stronger market presence and customer engagement.
Revenue share by device at bluevanilla.com
In June large majority of sales on bluevanilla.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.
Industries bluevanilla.com operates in
bluevanilla.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
bluevanilla.com channels
Identify top traffic channels that drive growth for bluevanilla.comand discover how performance of traffic channels has changed over time.
bluevanilla.com Google Ads spend
Evaluate bluevanilla.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bluevanilla.com devices
Review bluevanilla.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
