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Sep 2025
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Home/Insights/Retailers/bluelene.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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20.4K
Revenue
Sep 25
6.2K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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bluelene is the first commercially available skin cream with methylene blue for anti-aging. scientifically proven to increase skin hydration, expand skin thickness, and improve overall skin texture. shop now!

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bluelene.com Annual Revenue and Growth

bluelene.com's annual sales on its online store amounted to $168.1K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$168.1K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
bluelene.com revenue by year

bluelene.com's monthly revenueOVER TIME
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Over the past three months, bluelene.com revenue has experienced decline of 14%, compared to the preceding three months.

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bluelene.com revenue decline for last six months
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OVERVIEW
In September 2025, bluelene.com generated $20,445 in online sales, significantly below the lifestyle/beauty_and_cosmetics median of $40,540, while experiencing a conversion rate of 3.50-4.00%, close to the industry high of 4.54%. The site's average order value (AOV) ranged from $75 to $100, compared to the sector high of $203. With 6,204 sessions, bluelene.com falls short of the median 18,928 sessions within the industry, underscoring its need for growth in traffic and sales to compete against industry giants like ulta.com, which leads with $93,223,020 in revenue.
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bluelene.com competitors

In September 2025, when comparing bluelene.com to its competitor berlinskin.com, bluelene.com shows higher revenue with $20,445 compared to berlinskin.com's $15,783. bluelene.com also had more transactions with 233 compared to berlinskin.com's 124. However, berlinskin.com had a higher Average Order Value (AOV) range of $125-150, while bluelene.com's AOV was $75-100. In terms of sessions, bluelene.com had more with 6,204 compared to berlinskin.com's 2,543. Additionally, berlinskin.com had a higher conversion rate range of 4.50-5.00, while bluelene.com's conversion rate range was 3.50-4.00. Overall, bluelene.com showed higher revenue and transaction numbers, while berlinskin.com had a higher AOV, conversion rate, and a slightly lower number of sessions.

berlinskin.com screenshot
#1 berlinskin.com
15.8K
Revenue
2.5K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
bluelene.com vs top market performers
bluelene.com
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conversion rate vs average order value for bluelene.com and its competitors
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Revenue share by device at bluelene.com

In September large majority of sales on bluelene.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on bluelene.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bluelene.com channels

Identify top traffic channels that drive growth for bluelene.comand discover how performance of traffic channels has changed over time.

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bluelene.com Google Ads spend

Evaluate bluelene.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bluelene.com devices

Review bluelene.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bluelene.com top markets

Explore bluelene.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bluelene.com country & global rank

Assess the ranking of bluelene.com among other retailers within its primary country and worldwide.

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