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Nov 2025
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Home/Insights/Retailers/blueair.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5M
Revenue
Nov 25
475.4K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
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Blueair.com is a website that sells a range of air purifiers and accessories. They provide products that help improve indoor air quality by removing various airborne pollutants such as dust, allergens, and odors. The site offers a diverse collection of efficient and innovative air filtration systems to accommodate different air purifying needs.

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blueair.com Annual Revenue and Growth

blueair.com's annual sales on its online store amounted to $36.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$36.3M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
blueair.com revenue by year

blueair.com's monthly revenueOVER TIME
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Over the past three months, blueair.com revenue has experienced growth of 29%, compared to the preceding three months.

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blueair.com revenue growth for last six months
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OVERVIEW
In November 2025, blueair.com achieved impressive performance metrics in the consumer electronics sector, generating $5,002,688 in online sales, significantly higher than the median of $217,688. Its conversion rate ranged between 3.50-4.00%, close to the high end of 4.08%. The average order value (AOV) stood at $275-300, below the high benchmark of $875 but above the low of $128. With 475,424 sessions, blueair.com far exceeded the median of 51,325, showcasing strong user engagement compared to competitors like apple.com and samsung.com. Overall, these metrics reflect a robust position in a competitive market.
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blueair.com competitors

blueair.com outperforms its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate in November 2025. With a revenue of $5,002,688, blueair.com surpasses its closest competitor, rabbitair.com, which generated $463,113. blueair.com also had 17,095 transactions compared to rabbitair.com's 1,041. In terms of sessions, blueair.com had 475,424, significantly higher than the closest competitor, airoasis.com, with 68,428 sessions. blueair.com's AOV falls within the range of $275-$300, while some competitors like molekule.com had a higher AOV of $475-$500. Despite this, blueair.com maintains a strong conversion rate of 3.50-4.00%, showing its ability to turn sessions into transactions effectively compared to its competitors.

rabbitair.com screenshot
#1 rabbitair.com
463.1K
Revenue
71.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
natlallergy.com screenshot
#2 natlallergy.com
190.9K
Revenue
48.3K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
oransi.com screenshot
#3 oransi.com
216.9K
Revenue
45.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
molekule.com screenshot
#4 molekule.com
387.8K
Revenue
131.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
airoasis.com screenshot
#5 airoasis.com
324.6K
Revenue
68.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
blueair.com vs top market performers
blueair.com
top retailers
conversion rate vs average order value for blueair.com and its competitors
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Revenue share by device at blueair.com

In November large majority of sales on blueair.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on blueair.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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blueair.com channels

Identify top traffic channels that drive growth for blueair.comand discover how performance of traffic channels has changed over time.

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blueair.com Google Ads spend

Evaluate blueair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blueair.com devices

Review blueair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blueair.com top markets

Explore blueair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blueair.com country & global rank

Assess the ranking of blueair.com among other retailers within its primary country and worldwide.

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