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Jul 2025
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Home/Insights/Retailers/blueair.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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2.9M
Revenue
367.7K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
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Blueair.com is a website that sells a range of air purifiers and accessories. They provide products that help improve indoor air quality by removing various airborne pollutants such as dust, allergens, and odors. The site offers a diverse collection of efficient and innovative air filtration systems to accommodate different air purifying needs.

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blueair.com's revenueOVER TIME
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Over the past three months, blueair.com revenue has experienced decline of 2.4%, compared to the preceding three months.

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blueair.com revenue decline for last six months
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OVERVIEW
blueair.com's July 2025 performance metrics include online sales revenue of $2,874,537, conversion rate of 2.50-3.00%, AOV of $275-300, and 367,703 sessions. In the COMPUTERS AND TECHNOLOGY category, the median revenue is $211,193, highest revenue from samsung.com at $3,125,320,292, highest conversion rate of 3.6%, lowest conversion rate of 0.43%, highest AOV of $910, lowest AOV of $119, and highest sessions of 891,033,639 from samsung.com with a median of 51,329 sessions.
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blueair.com competitors

In July 2025, blueair.com stands out among its competitors in terms of revenue, with $2,874,537, far surpassing the closest competitor, rabbitair.com, with $320,020. blueair.com also leads in transactions with 9,634, compared to its closest rival, natlallergy.com, with 1,062 transactions. Despite having a lower conversion rate range of 2.50-3.00%, blueair.com manages to attract a high number of sessions at 367,703. In comparison, oransi.com and molekule.com have lower revenues, transactions, and sessions, indicating a smaller market share. However, it's worth noting that rabbitair.com has a higher average order value (AOV) range of $475-500 compared to blueair.com's AOV range of $275-300, potentially targeting a different market segment. Overall, blueair.com demonstrates strong performance in revenue and transactions, showcasing its competitiveness in the air purification market.

rabbitair.com screenshot
#1 rabbitair.com
320K
Revenue
96.7K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
natlallergy.com screenshot
#2 natlallergy.com
194K
Revenue
49.9K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
oransi.com screenshot
#3 oransi.com
63.1K
Revenue
36.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
molekule.com screenshot
#4 molekule.com
298.4K
Revenue
197.6K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
airoasis.com screenshot
#5 airoasis.com
172.1K
Revenue
52.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
blueair.com vs top market performers
blueair.com
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conversion rate vs average order value for blueair.com and its competitors
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Revenue share by device at blueair.com

In July large majority of sales on blueair.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on blueair.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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blueair.com channels

Identify top traffic channels that drive growth for blueair.comand discover how performance of traffic channels has changed over time.

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blueair.com Google Ads spend

Evaluate blueair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blueair.com devices

Review blueair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blueair.com top markets

Explore blueair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blueair.com country & global rank

Assess the ranking of blueair.com among other retailers within its primary country and worldwide.

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