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Nov 2025
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Home/Insights/Retailers/bigblanket.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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898.4K
Revenue
Nov 25
640.7K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Bigblanket.com is an online retailer offering a wide range of oversized blankets. They offer products made from high-quality materials and various colors, patterns, and textures to choose from. Their blankets are designed to provide ample coverage and comfort, perfect for snuggling up or sharing with loved ones.

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bigblanket.com Annual Revenue and Growth

bigblanket.com's annual sales on its online store amounted to $10.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bigblanket.com revenue by year

bigblanket.com's monthly revenueOVER TIME
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Over the past three months, bigblanket.com revenue has experienced growth of 2.4%, compared to the preceding three months.

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bigblanket.com revenue growth for last six months
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OVERVIEW
In November 2025, bigblanket.com generated online sales of $898,436, significantly surpassing the median revenue of $28,884 in the food and drink/restaurants and delivery sector. With a conversion rate ranging from 0.50-1.00%, it falls below the high benchmark of 6.02%. The average order value (AOV) stands between $150-175, aligning closely with the high AOV of $149 for the industry. Despite attracting 640,719 sessions, this figure is substantially lower than the leading site, boxlunch.com, which received 9,011,513 sessions, indicating potential for growth in customer engagement.
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bigblanket.com competitors

In November 2025, bigblanket.com stands out among its competitors in the blanket industry. With a revenue of $898,436 and 5,334 transactions from 640,719 sessions, Big Blanket Co. has a competitive average order value (AOV) of $150-175 and a conversion rate of 0.50-1.00. In comparison, saranoni.com generated $290,084 in revenue from 1,855 transactions and 72,183 sessions, with a higher conversion rate of 2.50-3.00. thecomfy.com had $334,927 in revenue from 3,187 transactions and 175,817 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00. threadtalk.com, berkshireblanket.com, and denalihome.com lag behind bigblanket.com in revenue, transactions, sessions, AOV, and conversion rate, making bigblanket.com a leader in the blanket market in terms of performance metrics.

saranoni.com screenshot
#1 saranoni.com
290.1K
Revenue
72.2K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
thecomfy.com screenshot
#2 thecomfy.com
334.9K
Revenue
175.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
threadtalk.com screenshot
#3 threadtalk.com
31.3K
Revenue
5.5K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
berkshireblanket.com screenshot
#4 berkshireblanket.com
154.5K
Revenue
117.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
denalihome.com screenshot
#5 denalihome.com
8.6K
Revenue
4.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
bigblanket.com vs top market performers
bigblanket.com
top retailers
conversion rate vs average order value for bigblanket.com and its competitors
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Revenue share by device at bigblanket.com

In November large majority of sales on bigblanket.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In November large majority of sales on bigblanket.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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bigblanket.com channels

Identify top traffic channels that drive growth for bigblanket.comand discover how performance of traffic channels has changed over time.

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bigblanket.com Google Ads spend

Evaluate bigblanket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bigblanket.com devices

Review bigblanket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bigblanket.com top markets

Explore bigblanket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bigblanket.com country & global rank

Assess the ranking of bigblanket.com among other retailers within its primary country and worldwide.

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