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Sep 2025
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Home/Insights/Retailers/bigblanket.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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389.9K
Revenue
Sep 25
289.1K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Bigblanket.com is an online retailer offering a wide range of oversized blankets. They offer products made from high-quality materials and various colors, patterns, and textures to choose from. Their blankets are designed to provide ample coverage and comfort, perfect for snuggling up or sharing with loved ones.

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bigblanket.com Annual Revenue and Growth

bigblanket.com's annual sales on its online store amounted to $10.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$10.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bigblanket.com revenue by year

bigblanket.com's monthly revenueOVER TIME
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Over the past three months, bigblanket.com revenue has experienced decline of 32%, compared to the preceding three months.

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bigblanket.com revenue decline for last six months
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OVERVIEW
In September 2025, bigblanket.com, operating in the food and drink/restaurants and delivery sector, generated $389,913 in online sales, significantly outperforming the median revenue of $27,492, though trailing the leading competitor, mac.bid, at $14,133,798. With a conversion rate between 0.50-1.00%, bigblanket.com falls short of the high benchmark of 5.6%, while its average order value (AOV) of $150-175 remains strong against a high of $148 and a low of $28 in the industry. Additionally, the site recorded 289,078 sessions, far exceeding the median of 10,754 but still behind the leader, boxlunch.com, with 4,412,560 sessions.
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bigblanket.com competitors

In September 2025, when comparing bigblanket.com to its competitors in the blanket industry, we see that bigblanket.com has a significantly higher revenue of $389,913 compared to its closest competitor, saranoni.com, with $84,260. bigblanket.com also outperforms competitors in the number of transactions and sessions, with 2,391 transactions and 289,078 sessions, while the closest competitor, thecomfy.com, only has 844 transactions and 73,805 sessions. Despite having a similar Average Order Value (AOV) in the range of $150-$175, bigblanket.com's conversion rate of 0.50-1.00 is slightly lower compared to competitors like threadtalk.com with a conversion rate of 3.50-4.00. Overall, bigblanket.com leads the pack in revenue and customer engagement metrics, showcasing its strong position in the market.

saranoni.com screenshot
#1 saranoni.com
84.3K
Revenue
31.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
thecomfy.com screenshot
#2 thecomfy.com
94.4K
Revenue
73.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
threadtalk.com screenshot
#3 threadtalk.com
22.3K
Revenue
4K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
berkshireblanket.com screenshot
#4 berkshireblanket.com
49.5K
Revenue
63K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
denalihome.com screenshot
#5 denalihome.com
9.3K
Revenue
3.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bigblanket.com vs top market performers
bigblanket.com
top retailers
conversion rate vs average order value for bigblanket.com and its competitors
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Revenue share by device at bigblanket.com

In September large majority of sales on bigblanket.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on bigblanket.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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bigblanket.com channels

Identify top traffic channels that drive growth for bigblanket.comand discover how performance of traffic channels has changed over time.

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bigblanket.com Google Ads spend

Evaluate bigblanket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bigblanket.com devices

Review bigblanket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bigblanket.com top markets

Explore bigblanket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bigblanket.com country & global rank

Assess the ranking of bigblanket.com among other retailers within its primary country and worldwide.

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