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Jan 2026
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Home/Insights/Retailers/benchmade.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.7M
Revenue
Jan 26
904.8K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$225-250
AOV
Jan 26
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Benchmade.com is an online platform that offers a wide range of products for sale. The website specializes in selling high-quality knives and related accessories. It also provides information about their products, including technical specifications, materials used, and customization options.

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benchmade.com Annual Revenue and Growth

benchmade.com's annual sales on its online store amounted to $16.2M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$16.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
benchmade.com revenue by year

benchmade.com's monthly revenueOVER TIME
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Over the past three months, benchmade.com revenue has experienced growth of 40%, compared to the preceding three months.

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benchmade.com revenue growth for last six months
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OVERVIEW
In January 2026, benchmade.com achieved online sales of $1,684,401, significantly surpassing the SPORTS median of $109,374, though far below the category leader, gunbroker.com, with $331,602,389. The site's conversion rate ranged from 0.50% to 1.00%, trailing the high benchmark of 2.57% in the industry, while its average order value (AOV) stood between $225 and $250, compared to the high of $639 and low of $99. With 904,791 sessions, benchmade.com exceeded the median of 44,742 sessions but remained substantially behind gunbroker.com’s impressive 14,743,769 sessions.
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benchmade.com competitors

When comparing benchmade.com to its competitors in the knife industry as of January 2026, it is evident that Benchmade leads in terms of revenue with $1,684,401. In terms of transactions, Benchmade also outperforms its competitors with 6,811 transactions. Additionally, Benchmade has the highest number of sessions at 904,791. However, when looking at the Average Order Value (AOV) metric, knivesshipfree.com has the highest range at $275-$300, while eknives.com boasts the highest AOV range of $525-$550. Conversion rates vary among competitors, with knifeart.com, knivesshipfree.com, and deadwoodknives.com all performing well with rates between 1.00%-1.50%. Overall, while benchmade.com excels in revenue, transactions, and sessions, competitors like knivesshipfree.com and eknives.com stand out in AOV and conversion rates.

knivesshipfree.com screenshot
#1 knivesshipfree.com
414.8K
Revenue
122.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
knifeart.com screenshot
#2 knifeart.com
130.9K
Revenue
35.9K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
eknives.com screenshot
#3 eknives.com
447.8K
Revenue
173K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
bladeops.com screenshot
#4 bladeops.com
106.3K
Revenue
156.9K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
deadwoodknives.com screenshot
#5 deadwoodknives.com
106.9K
Revenue
61.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
benchmade.com vs top market performers
benchmade.com
top retailers
conversion rate vs average order value for benchmade.com and its competitors
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Revenue share by device at benchmade.com

In January large majority of sales on benchmade.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In January large majority of sales on benchmade.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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benchmade.com channels

Identify top traffic channels that drive growth for benchmade.comand discover how performance of traffic channels has changed over time.

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benchmade.com Google Ads spend

Evaluate benchmade.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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benchmade.com devices

Review benchmade.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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benchmade.com top markets

Explore benchmade.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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benchmade.com country & global rank

Assess the ranking of benchmade.com among other retailers within its primary country and worldwide.

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