Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Jul 2025

All countries

Home/Insights/Retailers/backtotheroots.com

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

backtotheroots.com

Start benchmarking for free

48.5K

Revenue

33.8K

Sessions

4.0-4.5%

Conv. rate

$25-50

AOV

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Backtotheroots.com is a website that offers a range of products focused on sustainability and natural farming. They sell gardening kits, indoor herb gardens, and mushroom farms. Their selection also includes grow-at-home mushroom growing kits and a variety of organic food products.

GRIPS CUSTOMERS & RESEARCH PARTNERS

backtotheroots.com's revenueOVER TIME
View real-time data

Over the past three months, backtotheroots.com revenue has experienced decline of 43%, compared to the preceding three months.

View real-time data

backtotheroots.com revenue decline for last six months

Benchmark against your competitors for free

Continue with Google

Top products on backtotheroots.comby revenue

#1 Organic Premium Blend Raised Bed Mix 1 cu.ft.

$20

Price

$29.3K

Revenue

#2 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 4 Pack

$78.3

Price

$25.9K

Revenue

#3 Organic Premium Compost — Manure-Free Blend (1 cubic ft) — Ready to Use

$20

Price

$25K

Revenue

#4 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 2 Pack

$40

Price

Revenue

#5 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 10 Pack

$200

Price

Revenue

#6 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 2 Pack — Ready to Use

$40

Price

Revenue

#7 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 10 Pack — Ready to Use

$200

Price

Revenue

#8 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 12 Pack

$240

Price

Revenue

#9 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 12 Pack — Ready to Use

$240

Price

Revenue

#10 Organic Premium Blend Garden Soil 1 cu.ft.

$20

Price

Revenue

#1 Organic Premium Blend Raised Bed Mix 1 cu.ft.

$20

Price

$29.3K

Revenue

#2 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 4 Pack

$78.3

Price

$25.9K

Revenue

#3 Organic Premium Compost — Manure-Free Blend (1 cubic ft) — Ready to Use

$20

Price

$25K

Revenue

Get access to full product performance analysis

OVERVIEW

In July 2025, backtotheroots.com in the FOOD AND DRINK industry had online sales revenue of $48,544, a conversion rate of 4.00-4.50%, an average order value (AOV) of $25-50, and 33,801 sessions. The median revenue for the industry was $39,659, with the highest revenue coming from kroger.com at $345,606,941. The highest conversion rate in the industry was 5.17% and the lowest was 1.28%. The highest AOV was $184, while the lowest was $47. kroger.com had the highest number of sessions at 47,052,121, while the median sessions for the industry was 15,792.

backtotheroots.com competitors

In July 2025, backtotheroots.com generated a revenue of $48,544 from 1,453 transactions and 33,801 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate of 4.00-4.50%. Comparing this to its competitors, farwestfungi.com had a revenue of $26,914 from 370 transactions and 13,954 sessions, with an AOV of $50-75 and a conversion rate of 2.50-3.00%. northspore.com outperformed backtotheroots.com with a revenue of $453,582 from 5,173 transactions and 339,919 sessions, AOV of $75-100, and a conversion rate of 1.50-2.00%. cascadiamushrooms.com and sandiaseed.com had lower revenues and conversions rates, while trueleafmarket.com stood out with a revenue of $603,685, 6,910 transactions, 440,750 sessions, AOV of $75-100, and a conversion rate of 1.50-2.00%. Overall, backtotheroots.com falls in the mid-range in terms of revenue and performance metrics compared to its competitors.

#1 farwestfungi.com

26.9K

Revenue

14K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 northspore.com

453.6K

Revenue

339.9K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#3 cascadiamushrooms.com

15.3K

Revenue

9.7K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#4 sandiaseed.com

19.9K

Revenue

36.8K

Sessions

0.5-1.0%

Conv. rate

$75-100

AOV

#5 trueleafmarket.com

603.7K

Revenue

440.7K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

backtotheroots.com vs top market performers

backtotheroots.com

top retailers

Benchmark against your competitors for free

Continue with Google

Revenue share by device at backtotheroots.com

In July large majority of sales on backtotheroots.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

backtotheroots.com channels

Identify top traffic channels that drive growth for backtotheroots.comand discover how performance of traffic channels has changed over time.

backtotheroots.com Google Ads spend

Evaluate backtotheroots.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

backtotheroots.com devices

Review backtotheroots.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

backtotheroots.com top markets

Explore backtotheroots.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.