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Sep 2025
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Home/Insights/Retailers/backtotheroots.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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54K
Revenue
Sep 25
27.6K
Sessions
Sep 25
5.0-5.5%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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Backtotheroots.com is a website that offers a range of products focused on sustainability and natural farming. They sell gardening kits, indoor herb gardens, and mushroom farms. Their selection also includes grow-at-home mushroom growing kits and a variety of organic food products.

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backtotheroots.com Annual Revenue and Growth

backtotheroots.com's annual sales on its online store amounted to $1.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
backtotheroots.com revenue by year

backtotheroots.com's monthly revenueOVER TIME
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Over the past three months, backtotheroots.com revenue has experienced decline of 32%, compared to the preceding three months.

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backtotheroots.com revenue decline for last six months
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Top products on backtotheroots.comby revenue

#1 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 2 Pack
$40
Price
$17.4K
Revenue
#2 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 2 Pack — Ready to Use
$40
Price
$17.4K
Revenue
#3 Organic Premium Compost — Manure-Free Blend (1 cubic ft) — Ready to Use
$20
Price
$16.7K
Revenue
#4 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 10 Pack
$200
Price
Revenue
#5 Organic Premium Blend Raised Bed Mix 1 cu.ft.
$20
Price
Revenue
#6 Organic Flower 5-Pack
$52
Price
Revenue
#7 47076-DS
$80
Price
Revenue
#8 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 10 Pack — Ready to Use
$200
Price
Revenue
#9 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 12 Pack — Ready to Use
$240
Price
Revenue
#10 Organic Garden Essentials 15-Pack
$45
Price
Revenue
#1 Organic Premium Blend Raised Bed Mix 1 cu.ft. – 2 Pack
$40
Price
$17.4K
Revenue
#2 Organic Premium Compost — Manure-Free Blend (1 cu.ft.) 2 Pack — Ready to Use
$40
Price
$17.4K
Revenue
#3 Organic Premium Compost — Manure-Free Blend (1 cubic ft) — Ready to Use
$20
Price
$16.7K
Revenue
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OVERVIEW
In September 2025, backtotheroots.com generated $54,018 in online sales, significantly surpassing the food and drink industry median of $38,144, while achieving a conversion rate of 5.00-5.50%, which is competitive given the industry's high rate of 5.26%. The average order value (AOV) ranged between $25-50, below the industry's high of $182. With 27,578 sessions, backtotheroots.com outperformed the median of 14,912 sessions, but remains distant from the leading competitor, kroger.com, which recorded a staggering 38,495,850 sessions.
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backtotheroots.com competitors

When comparing backtotheroots.com to its competitors in September 2025, several key metrics stand out. backtotheroots.com generated a revenue of $54,018 from 1,484 transactions and 27,578 sessions, with an average order value (AOV) between $25-50 and a conversion rate of 5.00-5.50%. In comparison, farwestfungi.com had a revenue of $19,602 from 258 transactions and 8,677 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%. northspore.com outperformed both with a revenue of $450,300 from 5,126 transactions and 269,424 sessions, boasting an AOV of $75-100 but a lower conversion rate of 1.50-2.00%. While backtotheroots.com falls in the mid-range compared to these competitors in terms of revenue and conversion rate, its AOV is more affordable, making it a potential attractive option for customers seeking quality products at a lower price point.

farwestfungi.com screenshot
#1 farwestfungi.com
19.6K
Revenue
8.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
northspore.com screenshot
#2 northspore.com
450.3K
Revenue
269.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
cascadiamushrooms.com screenshot
#3 cascadiamushrooms.com
11.2K
Revenue
8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
sandiaseed.com screenshot
#4 sandiaseed.com
15.8K
Revenue
29.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
trueleafmarket.com screenshot
#5 trueleafmarket.com
625.3K
Revenue
359.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
backtotheroots.com vs top market performers
backtotheroots.com
top retailers
conversion rate vs average order value for backtotheroots.com and its competitors
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Revenue share by device at backtotheroots.com

In September large majority of sales on backtotheroots.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on backtotheroots.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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backtotheroots.com channels

Identify top traffic channels that drive growth for backtotheroots.comand discover how performance of traffic channels has changed over time.

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backtotheroots.com Google Ads spend

Evaluate backtotheroots.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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backtotheroots.com devices

Review backtotheroots.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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backtotheroots.com top markets

Explore backtotheroots.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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backtotheroots.com country & global rank

Assess the ranking of backtotheroots.com among other retailers within its primary country and worldwide.

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