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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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327.8K
Revenue
31.7K
Sessions
0.5-1.0%
Conversion rate
$1000-1100
Average order value
Online only revenue for back2.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Back2 is a leading ergonomic specialist and supplier of office chairs, standing desk, recliners and DSE assessments. We can help companies of all sizes.

back2.co.uk’s revenueOVER TIME
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Over the past three months, back2.co.uk revenue has experienced growth of 0.08%, compared to the preceding three months.

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back2.co.uk revenue growth for last six months
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OVERVIEW
back2.co.uk, an online store in the FURNITURE industry, generated $327,837 in revenue with a conversion rate of 0.50-1.00% and an average order value (AOV) of $1025-1050 in August 2024. The largest online store in this category, ikea.com, had revenue of $740,052,099 and 235,287,670 sessions. The median revenue was $197,977, the conversion rate was 1.94%, the AOV was $1,213, and the median sessions were 40,429. Some very high and low metrics in the category included a conversion rate of 0.34-1.94% and an AOV of $279-$1,213.
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back2.co.uk competitors

When comparing back2.co.uk to its competitors in the office furniture industry, it stands out with a revenue of £327,837 generated from 315 transactions and 31,677 sessions in August 2024. In comparison, officechairsuk.co.uk generated slightly higher revenue at £367,365 with 336 transactions and 27,990 sessions, boasting a higher Average Order Value (AOV) of £1075-1100 and a conversion rate of 1.00-1.50%. However, back2.co.uk outperforms officeresale.co.uk in terms of revenue, transactions, sessions, and AOV, despite the latter having a higher conversion rate of 1.50-2.00%. Additionally, back2.co.uk falls behind hermanmiller.com in terms of revenue and transactions but has a higher conversion rate. When compared to chairoffice.co.uk and relaxtheback.com, back2.co.uk falls in the middle in terms of revenue, transactions, AOV, and conversion rate. Overall, back2.co.uk holds its own among its competitors with a solid performance in key metrics.

#1 officechairsuk.co.uk
367.4K
Revenue
28K
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
#2 hermanmiller.com
7.7M
Revenue
2.1M
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
#3 officeresale.co.uk
267.8K
Revenue
23.3K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
#4 chairoffice.co.uk
300.9K
Revenue
88K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#5 relaxtheback.com
467.7K
Revenue
129K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
back2.co.uk vs top market performers
back2.co.uk
top retailers
conversion rate vs average order value for back2.co.uk and its competitors
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back2.co.uk channels

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back2.co.uk Google Ads spend

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back2.co.uk devices

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back2.co.uk top markets

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back2.co.uk country & global rank

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