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Sep 2024
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Home/Insights/Retailers/back2.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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317.4K
Revenue
28.4K
Sessions
1.0-1.5%
Conversion rate
$1000-1100
Average order value
Online only revenue for back2.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Back2 is a leading ergonomic specialist and supplier of office chairs, standing desk, recliners and DSE assessments. We can help companies of all sizes.

back2.co.uk’s revenueOVER TIME
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Over the past three months, back2.co.uk revenue has experienced decline of 20%, compared to the preceding three months.

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back2.co.uk revenue decline for last six months
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OVERVIEW
back2.co.uk's September 2024 performance metrics: online sales revenue $317,365 (median $181,763), conversion rate 1.00-1.50% (2.09% high, 0.35% low), AOV $1000-1025 ($1,203 high, $287 low), sessions 28,359 (median 37,530, highest 234,650,631 at ikea.com) in the FURNITURE industry.
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back2.co.uk competitors

In comparison to its competitors, back2.co.uk falls slightly behind in revenue, with $317,365, when compared to officechairsuk.co.uk with $379,342 and chairoffice.co.uk with $328,374. However, back2.co.uk leads in the number of transactions with 311, surpassing officeresale.co.uk with 380 transactions. In terms of sessions, back2.co.uk has 28,359, which is higher than both officechairsuk.co.uk with 20,851 sessions and officeresale.co.uk with 21,333 sessions. The Average Order Value (AOV) for back2.co.uk falls within the range of $1000-$1025, which is higher than chairoffice.co.uk with $425-$450. Additionally, back2.co.uk has a competitive conversion rate of 1.00-1.50%, comparable to officechairsuk.co.uk with 1.50-2.00% and relaxtheback.com with 1.50-2.00%. Overall, back2.co.uk demonstrates strength in transaction numbers and sessions, despite slightly lower revenue figures compared to some competitors.

#1 officechairsuk.co.uk
379.3K
Revenue
20.9K
Sessions
1.5-2.0%
Conv. rate
$1100-1200
AOV
#2 hermanmiller.com
6.2M
Revenue
1.6M
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
#3 officeresale.co.uk
261.7K
Revenue
21.3K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
#4 chairoffice.co.uk
328.4K
Revenue
91.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#5 relaxtheback.com
518.3K
Revenue
101K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
back2.co.uk vs top market performers
back2.co.uk
top retailers
conversion rate vs average order value for back2.co.uk and its competitors
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back2.co.uk channels

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back2.co.uk Google Ads spend

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back2.co.uk devices

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back2.co.uk top markets

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back2.co.uk country & global rank

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