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Jan 2026
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Home/Insights/Retailers/babysonly.nl
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for babysonly.nlbabysonly.nl

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13.2K
Revenue
Jan 26
14K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$25-50
AOV
Jan 26
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  • Main country of store: NETHERLANDS
  • Website category: CHILDCARE

The website babysonly.nl offers a wide range of baby-related products including clothing, accessories, and furniture. They provide various options such as cozy blankets, comfortable baby clothing, stylish nursery décor, and functional baby gear. The website aims to cater to the needs of parents seeking high-quality and practical items for their infants.

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babysonly.nl Annual Revenue and Growth

babysonly.nl's annual sales on its online store amounted to $148.8K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$148.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
babysonly.nl revenue by year

babysonly.nl's monthly revenueOVER TIME
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Over the past three months, babysonly.nl revenue has experienced decline of 16%, compared to the preceding three months.

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babysonly.nl revenue decline for last six months
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OVERVIEW
In January 2026, babysonly.nl generated $13,182 in online sales, significantly below the CHILDCARE median of $48,736, with a conversion rate of 2.00-2.50%, below the high of 4.38%. The average order value (AOV) ranged from $25-50, well below the high AOV of $253. The site attracted 14,024 sessions, far from the CHILDCARE median of 23,389, and dwarfed by babylist.com's staggering 17,691,734 sessions and revenue of $90,155,180, indicating that babysonly.nl has significant room for improvement in both traffic and sales performance within its competitive landscape.
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babysonly.nl competitors

In January 2026, babysonly.nl generated a revenue of $13,182 from 317 transactions with 14,024 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 2.00-2.50%. In comparison, mamalicious.com, a competitor, saw a significantly higher revenue of $187,943 from 2,013 transactions and 126,242 sessions. mamalicious.com also had a higher AOV range of $75-100 but a slightly lower conversion rate of 1.50-2.00%. While babysonly.nl has a strong conversion rate, mamalicious.com's higher revenue and number of transactions indicate a larger customer base and potentially higher overall sales. babysonly.nl may need to explore ways to increase their sessions and transactions to compete more effectively with mamalicious.com in the market.

mamalicious.com screenshot
#1 mamalicious.com
187.9K
Revenue
126.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
babysonly.nl vs top market performers
babysonly.nl
top retailers
conversion rate vs average order value for babysonly.nl and its competitors
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Revenue share by device at babysonly.nl

In January large majority of sales on babysonly.nl, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.

In January large majority of sales on babysonly.nl, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.
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babysonly.nl channels

Identify top traffic channels that drive growth for babysonly.nland discover how performance of traffic channels has changed over time.

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babysonly.nl Google Ads spend

Evaluate babysonly.nl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babysonly.nl devices

Review babysonly.nl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babysonly.nl top markets

Explore babysonly.nl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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babysonly.nl country & global rank

Assess the ranking of babysonly.nl among other retailers within its primary country and worldwide.

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