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Nov 2025
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Home/Insights/Retailers/allbirds.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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13.6M
Revenue
Nov 25
3M
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Allbirds.com is an online retail platform that offers a wide selection of footwear products for men and women. Their range includes sneakers, running shoes, and loungers made from premium, sustainable materials such as wool and eucalyptus tree fibers. Products are known for their comfort, simplicity, and eco-friendliness.

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allbirds.com Annual Revenue and Growth

allbirds.com's annual sales on its online store amounted to $125.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$125.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
allbirds.com revenue by year

allbirds.com's monthly revenueOVER TIME
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Over the past three months, allbirds.com revenue has experienced growth of 24%, compared to the preceding three months.

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allbirds.com revenue growth for last six months
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Top products on allbirds.comby revenue

#1 Men's Tree Dasher 2 - Medium Grey (Light Grey Sole)
$119.8
Price
$458.1K
Revenue
#2 Women's Tree Gliders - Blizzard/Hanami Blue (Blizzard Sole)
$127.4
Price
$403.2K
Revenue
#3 Women's Tree Dasher 2 - Hanami Night (Natural White Sole)
$119
Price
$400.1K
Revenue
#4 Women's Tree Dasher 2 - Twilight White/Hanami Orange (Twilight White Sole)
$116.2
Price
Revenue
#5 Men's Tree Dasher 2 - Blizzard (Blizzard Sole)
$115
Price
Revenue
#6 Men's Tree Dasher 2 - Utility - Natural White/Rustic Brown (Natural White Sole)
$125.5
Price
Revenue
#7 Women's Lounger Lift - Medium Grey (Blizzard Sole)
$95.2
Price
Revenue
#8 Women's Tree Dasher 2 - Deep Navy (Blizzard Sole)
$109.5
Price
Revenue
#9 Women's Tree Dasher 2 - Utility - Natural White/Rustic Brown (Natural White Sole)
$133.7
Price
Revenue
#10 Women's Tree Dasher 2 - Medium Grey (Light Grey Sole)
$114.8
Price
Revenue
#1 Men's Tree Dasher 2 - Medium Grey (Light Grey Sole)
$119.8
Price
$458.1K
Revenue
#2 Women's Tree Gliders - Blizzard/Hanami Blue (Blizzard Sole)
$127.4
Price
$403.2K
Revenue
#3 Women's Tree Dasher 2 - Hanami Night (Natural White Sole)
$119
Price
$400.1K
Revenue
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OVERVIEW
In November 2025, allbirds.com, operating in the lifestyle/fashion and apparel industry, generated $13,614,186 in online sales, significantly surpassing the median revenue of $93,064, while its conversion rate ranged between 3.00-3.50%, just above the high industry benchmark of 3.37%. The average order value (AOV) was $125-150, below the high of $375 but above the low of $76. The site attracted 3,016,120 sessions, a remarkable figure compared to the median of 36,492 in its category, though dwarfed by the 342,497,064 sessions seen on the leading competitor, shein.com.
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allbirds.com competitors

When comparing allbirds.com to its competitors in November 2025, allbirds.com stands out with a revenue of $13,614,186, generated from 94,698 transactions and 3,016,120 sessions. The average order value (AOV) for allbirds.com falls between $125-$150, with a conversion rate of 3.00-3.50%. In contrast, proozy.com has a lower revenue of $154,576 but a significantly higher conversion rate of 35.00-35.50%. vaporfresh.com falls behind with a revenue of $25,085 and a conversion rate in line with allbirds.com at 3.00-3.50%. believeintherun.com surpasses allbirds.com in revenue with $3,156,091, but with a lower conversion rate of 1.50-2.00%. giesswein.com and on-running.com also perform well in revenue, transactions, sessions, AOV, and conversion rate, showcasing strong competition in the footwear market.

proozy.com screenshot
#1 proozy.com
154.6K
Revenue
2.4K
Sessions
35.0-35.5%
Conv. rate
$175-200
AOV
vaporfresh.com screenshot
#2 vaporfresh.com
25.1K
Revenue
4.9K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
believeintherun.com screenshot
#3 believeintherun.com
3.2M
Revenue
584.9K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
giesswein.com screenshot
#4 giesswein.com
12.6M
Revenue
3.1M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
on-running.com screenshot
#5 on-running.com
9.4M
Revenue
469K
Sessions
11.0-11.5%
Conv. rate
$175-200
AOV
allbirds.com vs top market performers
allbirds.com
top retailers
conversion rate vs average order value for allbirds.com and its competitors
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Revenue share by device at allbirds.com

In November large majority of sales on allbirds.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on allbirds.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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allbirds.com channels

Identify top traffic channels that drive growth for allbirds.comand discover how performance of traffic channels has changed over time.

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allbirds.com Google Ads spend

Evaluate allbirds.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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allbirds.com devices

Review allbirds.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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allbirds.com top markets

Explore allbirds.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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allbirds.com country & global rank

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