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Sep 2025
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Home/Insights/Retailers/32degrees.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for 32degrees.com32degrees.com

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8.2M
Revenue
Sep 25
2.6M
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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32degrees.com is an online platform offering a range of products for purchase. Their inventory primarily consists of various apparel and accessories, including jackets, vests, shirts, activewear, and accessories. Visitors can explore and buy products directly from the website, which caters to diverse styles and preferences.

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32degrees.com Annual Revenue and Growth

32degrees.com's annual sales on its online store amounted to $141.8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$141.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
32degrees.com revenue by year

32degrees.com's monthly revenueOVER TIME
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Over the past three months, 32degrees.com revenue has experienced decline of 5%, compared to the preceding three months.

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32degrees.com revenue decline for last six months
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OVERVIEW
In September 2025, 32degrees.com, operating in the lifestyle/fashion and apparel industry, achieved online sales revenue of $8,162,652, significantly surpassing the median of $74,931, while maintaining a robust conversion rate of 3.50-4.00%, well above the sector's average of 3.2%. Their average order value (AOV) ranged between $75-100, aligning closely with the lower end of the industry spectrum. With 2,563,484 sessions, 32degrees.com showcased solid traffic, though still distant from market leader shein.com’s 297,137,690 sessions, highlighting its competitive yet challenging market positioning.
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32degrees.com competitors

In September 2025, 32degrees.com outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $8,162,652 and 92,360 transactions from 2,563,484 sessions, 32degrees.com had a strong performance compared to its rivals. arcticcool.com lagged behind with only $99,647 in revenue from 951 transactions and 98,850 sessions. The clymb.com also fell short with $39,559 in revenue from 484 transactions and 15,117 sessions. While fieldsheer.com had higher revenue at $121,596, it had fewer transactions (745) and sessions (58,581) compared to 32degrees.com. naykedapparel.com and kinfield.com were even further behind in terms of revenue, transactions, and sessions. Overall, 32degrees.com proved to be a leader in the domain based on these metrics in September 2025.

arcticcool.com screenshot
#1 arcticcool.com
99.6K
Revenue
98.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
theclymb.com screenshot
#2 theclymb.com
39.6K
Revenue
15.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
naykedapparel.com screenshot
#3 naykedapparel.com
511.2
Revenue
162
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
fieldsheer.com screenshot
#4 fieldsheer.com
121.6K
Revenue
58.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
kinfield.com screenshot
#5 kinfield.com
9.7K
Revenue
15.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
32degrees.com vs top market performers
32degrees.com
top retailers
conversion rate vs average order value for 32degrees.com and its competitors
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Revenue share by device at 32degrees.com

In September large majority of sales on 32degrees.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In September large majority of sales on 32degrees.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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32degrees.com channels

Identify top traffic channels that drive growth for 32degrees.comand discover how performance of traffic channels has changed over time.

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32degrees.com Google Ads spend

Evaluate 32degrees.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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32degrees.com devices

Review 32degrees.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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32degrees.com top markets

Explore 32degrees.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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32degrees.com country & global rank

Assess the ranking of 32degrees.com among other retailers within its primary country and worldwide.

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