GRIPS CUSTOMERS & RESEARCH PARTNERS
Air rifles, pellet guns, and related accessories for hunting and recreational target shooting.
4.64M
1.79M
0.5-1.0%
$300-400
15+
Airguns and Accessories's aggregate online sales across tracked retailers amounted to $57M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 10% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
62%
Desktop
38%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Airguns and Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Airguns and Accessories retailers, with performance tracked over time.
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