GRIPS CUSTOMERS & RESEARCH PARTNERS
Freeze-dried and dehydrated meals designed for outdoor activities, camping, hiking, and emergency food storage.
1.47M
567K
1.0-1.5%
$200-300
10+
Outdoor Adventure Food's aggregate online sales across tracked retailers amounted to $16M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 30% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
78%
Mobile
22%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Outdoor Adventure Food retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Outdoor Adventure Food retailers, with performance tracked over time.
Other
