GRIPS CUSTOMERS & RESEARCH PARTNERS
Yarn, knitting and crochet supplies, spinning wheels, looms, and patterns for fiber arts and needlecraft enthusiasts.
6M
4.1M
1.5-2.0%
$0-100
50+
Yarn and Fiber Crafts's aggregate online sales across tracked retailers amounted to $85M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 33% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
52%
Mobile
48%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 50+
Identify the top traffic channels driving growth across Yarn and Fiber Crafts retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Yarn and Fiber Crafts retailers, with performance tracked over time.
Other
Musical Instruments and Accessories
150+ retailers tracked
Sewing and Quilting Supplies
100+ retailers tracked
Fabric and Sewing Supplies
100+ retailers tracked
Art and Home Decor
100+ retailers tracked
Toys and Collectibles
90+ retailers tracked
Personalized Gifts
90+ retailers tracked
Remote Control Hobbies
90+ retailers tracked
