GRIPS CUSTOMERS & RESEARCH PARTNERS
Hair accessories including clips, barrettes, hair ties, wigs, extensions, and styling products for hair care, styling, and personal grooming needs.
23M
5M
1.5-2.0%
$200-300
40+
Hair Accessories's aggregate online sales across tracked retailers amounted to $239M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 9% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
63%
Desktop
37%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 40+
Identify the top traffic channels driving growth across Hair Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Hair Accessories retailers, with performance tracked over time.
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