GRIPS CUSTOMERS & RESEARCH PARTNERS
Apparel and accessories including clothing, footwear, shoes, and fashion items for men, women, and children at various price points.
2.51B
771M
2.0-2.5%
$100-200
400+
Fashion and Accessories's aggregate online sales across tracked retailers amounted to $33B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 35% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
74%
Mobile
26%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 400+
Identify the top traffic channels driving growth across Fashion and Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Fashion and Accessories retailers, with performance tracked over time.
Other
Fashion Apparel and Accessories
850+ retailers tracked
Women's Fashion and Accessories
850+ retailers tracked
Jewelry
650+ retailers tracked
Fashion and Lifestyle
500+ retailers tracked
Footwear
450+ retailers tracked
Fashion Jewelry and Accessories
450+ retailers tracked
Contemporary Women's Fashion
450+ retailers tracked
