GRIPS CUSTOMERS & RESEARCH PARTNERS
American-made clothing including shirts, jackets, denim, socks, hoodies, and apparel with strong emphasis on durability, quality, and domestic manufacturing practices.
8.7M
3.13M
2.5-3.0%
$100-200
40+
American-Made Apparel's aggregate online sales across tracked retailers amounted to $162M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 65% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
69%
Mobile
31%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 40+
Identify the top traffic channels driving growth across American-Made Apparel retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across American-Made Apparel retailers, with performance tracked over time.
Other
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850+ retailers tracked
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650+ retailers tracked
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500+ retailers tracked
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450+ retailers tracked
Fashion Jewelry and Accessories
450+ retailers tracked
Contemporary Women's Fashion
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