GRIPS CUSTOMERS & RESEARCH PARTNERS
Premium pet food, treats, supplements, toys, and grooming supplies with natural ingredients. Emphasizes health for dogs and cats.
8.5M
2.26M
3.0-3.5%
$100-200
40+
Natural Pet's aggregate online sales across tracked retailers amounted to $89M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 11% from Dec to May.
BY REVENUE
Share of industry revenue split across devices.
Desktop
60%
Mobile
40%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 40+
Identify the top traffic channels driving growth across Natural Pet retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Natural Pet retailers, with performance tracked over time.
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