GRIPS CUSTOMERS & RESEARCH PARTNERS
XPOSE SAFETY, a brand of the privately held, family-owned All In Safety Corp., generated an average product price of $117.56 across in-store retail channels tracked by Grips Intelligence between January 1 and July 31, 2026. Channel concentration is the defining feature of the brand's footprint, with lowes.com accounting for 95.9% of year-to-date revenue and Amazon contributing just 3.5%. Momentum has softened over the May through July timeseries window, with revenue falling 31.3% month-over-month and 28.7% overall across the period. Pricing moved in the opposite direction, climbing 11.4% month-over-month to $116.99 and rising 6.0% across the tracked window, suggesting a shift toward higher-value order mixes rather than volume growth. The wide price spread between channels — from sub-$20 items on Amazon to multi-thousand-dollar bulk assortments at Lowe's — helps explain why revenue and average price are trending in divergent directions.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 29% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for XPOSE SAFETY on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for XPOSE SAFETY.
BY REVIEW COUNT
Across 1.24M ratings on 2 channels, XPOSE SAFETY averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 1.24M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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