GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon and Newegg from January to February 2026, XFX saw its revenue decline by 27.2% over the observed period, signaling a notable slowdown in consumer demand. Amazon dominates as XFX's primary sales channel, commanding an 80.0% revenue share compared to Newegg's 19.1%. Despite the revenue drop, XFX's average product price rose by 20.3%, reaching $483.34, suggesting a shift toward higher-priced SKUs or reduced discounting. The brand's average product price across its lineup sits at $454.38, with top listings on Newegg ranging from $399.99 to over $800, reflecting a broad pricing spread across its portfolio.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 27% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 20% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for XFX on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for XFX.
BY REVENUE
$699.99
Price
$27K
Revenue
$399.99
Price
$15K
Revenue
$449.99
Price
$9K
Revenue
$679.99
Price
$7.5K
Revenue
