GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Tarter generated the majority of its revenue through homedepot.com, capturing a 56.6% share, followed closely by lowes.com at 41.0% during Q1 2026 (January–March), with acehardware.com accounting for a modest 2.4%. The brand's average product price stood at $136.73 across all tracked retailers during this period. Notably, Tarter experienced significant revenue momentum, with overall revenue growing 214.0% over the quarter. This strong growth trajectory was further underscored by a 78.9% month-over-month revenue increase in the most recent period. The data highlights Tarter's dominant positioning within the home improvement retail landscape, with nearly all of its revenue concentrated between two major retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 214% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 11% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Tarter on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Tarter.