GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, SwimWays demonstrated strong momentum with revenue growing 286.1% over the tracked period across retailers including Amazon and Lowes.com. Amazon dominates as the brand's primary retail channel, commanding a 97.2% share of total revenue. The brand's average product price stands at $21.54, with a steady 4.7% overall increase in average pricing observed during the period. SwimWays' top-performing products on Amazon include the Baby Spring Float with UPF protection priced around $28 and the Spring Float Premium Recliner at $39.99, indicating strength in both the kids' and adult pool float segments. The brand's sharp revenue acceleration — including a 40.7% month-over-month gain — signals growing seasonal demand heading into the summer months.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 286% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for SwimWays on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for SwimWays.
BY REVENUE
$28.10
Price
$295K
Revenue
$31.27
Price
$92K
Revenue
$28.19
Price
$90K
Revenue
