GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, SKILCRAFT generated the vast majority of its revenue through homedepot.com, which accounted for 90.0% of total revenue share between January and May 2026, with Amazon capturing just 9.8%. The brand's average product price stood at $63.03 across tracked retailers during this period. Notably, SKILCRAFT experienced a 26.3% decline in average price over the observed trend period, suggesting significant discounting or a shift in product mix. Revenue also trended downward, dropping 5.7% over the same timeframe, indicating potential headwinds for the brand. These insights, sourced from Grips Intelligence, highlight both SKILCRAFT's heavy reliance on a single retail channel and the pricing pressures it currently faces.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 26% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for SKILCRAFT on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for SKILCRAFT.
BY REVIEW COUNT
Across 35K ratings on 2 channels, SKILCRAFT averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 35K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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