GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, homedepot.com and lowes.com from January 1 to July 31, 2026, Seville Classics posted overall revenue growth of 6.8% over the period. Amazon accounts for the majority of the brand's year-to-date revenue at 60.5%, followed by homedepot.com at 27.4% and lowes.com at 12.0%. Momentum accelerated in the most recent month, with revenue up 14.0% versus the prior month. Pricing has moved higher as well, with the average price reaching $103.49 in the latest month, an 8.1% increase across the tracked period against a period average of $97.10. Together, the concentration on a single dominant channel and the simultaneous lift in both volume and realized price suggest the brand is trading up without sacrificing demand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Seville Classics on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Seville Classics.
BY REVIEW COUNT
Across 1.47M ratings on 3 channels, Seville Classics averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 1.47M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$26.99
Price
$423K
Revenue
$194.07
Price
$349K
Revenue
$119.99
Price
$317K
Revenue
$79.99
Price
$257K
Revenue
$139.99
Price
$226K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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