GRIPS CUSTOMERS & RESEARCH PARTNERS
Seventh Generation itself is not publicly traded, but its parent company Unilever (NYSE: UL) trades on the New York Stock Exchange, and according to in-store data from Grips Intelligence covering January 1 to June 30, 2026, the brand's average product price was $22.95. During this period, revenue declined 2.2%, with the most recent tracked quarter (April 1 to June 30, 2026) showing a 2.5% month-over-month drop and an average price of $22.49, down 1.0% versus the prior month. Grips Intelligence data also shows that Amazon dominated the brand's distribution mix at a 97.8% revenue share, far ahead of homedepot.com at 1.1%. Overall, the average price softened 2.9% across the reporting window, pointing to modest pricing pressure alongside the revenue decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Seventh Generation on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Seventh Generation.
BY REVIEW COUNT
Across 2.4M ratings on 2 channels, Seventh Generation averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.4M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$25.58
Price
$2.63M
Revenue
$29.77
Price
$2.02M
Revenue
$51.93
Price
$1.39M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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TO SEVENTH GENERATION
