GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot, Lowe's, and Amazon from January to April 2026, PURPLE LEAF demonstrated exceptional momentum with revenue surging over 400% during the period. Home Depot dominated as the brand's primary retail channel, commanding 68.4% of total revenue share, followed by Lowe's at 28.7% and Amazon capturing just 3.0%. The brand's average product price sat at $808.88, reflecting a premium positioning across all three retailers. Month-over-month revenue growth reached 74.2% in the most recent period, signaling strong seasonal acceleration heading into spring. Notably, Lowe's carried the brand's highest-priced offerings, with select products listed at nearly $6,000, while Home Depot maintained the broadest mid-to-high range assortment.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 401% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 14% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for PURPLE LEAF on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for PURPLE LEAF.
BY REVENUE
$1,059.00
Price
$205K
Revenue
$129.99
Price
$151K
Revenue
$380.54
Price
$54K
Revenue
$889.01
Price
$51K
Revenue
$183.85
Price
$47K
Revenue
TO PURPLE LEAF
