GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), PURPLE LEAF generated the vast majority of its revenue through homedepot.com, which accounted for a commanding 90.8% share, followed by lowes.com at 7.1% and Amazon at just 2.1%. The brand's average product price stood at $744.26 across tracked retailers during the period. Notably, PURPLE LEAF experienced significant revenue momentum, with month-over-month growth reaching 171.5% and overall revenue climbing 45.6% across the quarter. This strong growth trajectory, combined with its heavy concentration at Home Depot, suggests PURPLE LEAF maintains a focused retail distribution strategy. The data underscores the brand's rapid expansion in early 2026, making it a noteworthy player to watch across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 46% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for PURPLE LEAF on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for PURPLE LEAF.
BY REVENUE
$1,460.42
Price
$175K
Revenue
$430.83
Price
$146K
Revenue
TO PURPLE LEAF
