GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Home Depot, Lowe's, and Amazon, PURPLE LEAF commands a premium average product price of $802.44 and has seen overall revenue grow 42.0% over the tracked period. The brand's retail footprint is heavily concentrated, with Home Depot accounting for a dominant 92.7% of total revenue share, followed by Lowe's at 6.1% and Amazon at just 1.2%. Notably, PURPLE LEAF's average price increased 16.7% over the period, reflecting a clear upward pricing trend. Despite a month-over-month revenue dip of 46.4%, the brand's strong overall growth trajectory and rising price point signal robust demand in the premium outdoor living segment. This retailer concentration and pricing power make PURPLE LEAF a noteworthy brand to watch in the home improvement e-commerce space.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 42% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 17% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for PURPLE LEAF on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for PURPLE LEAF.
BY REVENUE
$430.83
Price
$146K
Revenue
$3,121.08
Price
$137K
Revenue
$3,856.85
Price
$100K
Revenue
$2,521.89
Price
$98K
Revenue
