GRIPS CUSTOMERS & RESEARCH PARTNERS
ORCA, a brand under privately held Gathr Outdoors, shows a heavily concentrated retail footprint according to Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Amazon, homedepot.com and acehardware.com. Amazon alone accounts for 96.0% of year-to-date revenue, leaving homedepot.com at 1.8% and acehardware.com at 1.6% — a distribution mix that leaves the brand almost entirely dependent on a single channel. Momentum has deteriorated sharply over the June–August window, with revenue falling 21.4% month over month and 28.8% across the full three-month period. Pricing has held comparatively steady, averaging $28.25 year to date and $27.92 in the latest month, down just 1.2% sequentially and 0.8% over the quarter. The combination of steep revenue decline against stable average prices points to contracting unit volume rather than discounting pressure.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 29% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for ORCA on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for ORCA.
BY REVIEW COUNT
Across 13K ratings on 3 channels, ORCA averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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