GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot, Amazon and Newegg from January 1 to September 30, 2026, NuVo — a brand under Amsterdam-based Lucas Bols — carried an average product price of $51.71 across the period. Home Depot accounted for the clear majority of brand revenue at 59.5%, followed by Amazon at 30.6% and Newegg at a comparatively modest 10.0%. Momentum weakened over the measured window, with overall revenue declining 31.8% and the most recent month falling 75.3% against the prior month. Average pricing followed a similar path, slipping 27.6% overall and dropping to $27.28 in the latest month, a 54.6% month-over-month decrease. The combination of concentrated channel dependence and simultaneous price and revenue compression suggests NuVo's performance is closely tied to promotional dynamics at its largest retail partner.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 32% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 28% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for NuVo on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for NuVo.
BY REVIEW COUNT
Across 56K ratings on 3 channels, NuVo averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 56K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$62.71
Price
$35K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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