GRIPS CUSTOMERS & RESEARCH PARTNERS
NutriBullet, a brand under De'Longhi Group (Euronext Milan: DLG), posted an average product price of $73.23 across the January 1 to September 30, 2026 period, according to in-store data from Grips Intelligence tracking Amazon and homedepot.com. Channel concentration is extreme, with Amazon accounting for 97.7% of year-to-date revenue and homedepot.com contributing just 2.1%. Momentum softened over the July–September window, where revenue declined 9.1% overall and fell 5.8% in the most recent month alone. Pricing drifted lower in parallel, with the average price easing 1.9% across the quarter to $71.67, a 2.5% month-over-month decline. The combination of falling revenue and softening price points suggests promotional pressure rather than volume-driven growth in the brand's tracked channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for NutriBullet on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for NutriBullet.
BY REVIEW COUNT
Across 2.01M ratings on 2 channels, NutriBullet averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 2.01M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$56.83
Price
$3.79M
Revenue
$96.70
Price
$2.42M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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