GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and acehardware.com from January 1 to September 30, 2026, MEATER — operated under Traeger, Inc. (NYSE: COOK) — carried an average product price of $108.36. Distribution was heavily concentrated, with Amazon accounting for 93.3% of year-to-date revenue and acehardware.com contributing the remaining 6.2%. Momentum weakened notably over the July–September window, where revenue fell 41.6% month-over-month and declined 65.2% across the quarter overall. Pricing, by contrast, held comparatively steady, slipping just 0.4% over the same period to a recent monthly average of $110.74. The combination of stable pricing and sharply lower revenue points to volume contraction rather than discounting as the primary driver of the brand's recent trajectory.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 65% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for MEATER on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for MEATER.
BY REVENUE
MEATER sells 94% online and 6% offline. Online runs through 1 channel; offline through 1.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 597K ratings on 2 channels, MEATER averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 597K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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