Masterplug

Masterplug Market Overview

According to Grips Intelligence data covering January 1 to June 30, 2026 across offline/in-store retail channels, Masterplug—a brand of London-listed parent Luceco plc (LSE: LUCE)—recorded an average product price of $78.27, with Amazon commanding the largest revenue share at 62.7%, followed by homedepot.com at 31.3%. In the timeseries period spanning April 1 to June 30, 2026, revenue fell 42.3% versus the prior month and declined 42.5% overall, signaling notable sales softening. Meanwhile, the average selling price climbed to $94.48, rising 38.3% month-over-month and 12.3% overall, suggesting a shift toward higher-priced products even as volumes contracted. The concentration of revenue across just two channels—Amazon and Home Depot together accounting for 94%—underscores a heavy reliance on a narrow retail footprint. These divergent trends of falling revenue alongside rising prices point to a potential pricing or mix-driven strategy worth monitoring in upcoming periods.