GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Lifetime generated the majority of its revenue through homedepot.com, which accounted for 81.8% of total revenue share between January and April 2026, followed by Amazon at 12.6% and lowes.com at 5.5%. The brand's average product price stood at $265.06 across all three tracked retailers during this period. Notably, Lifetime experienced significant momentum with revenue growing 90.5% over the observed timeframe, signaling strong consumer demand. Average prices also trended upward, rising 30.3% overall, suggesting a shift toward higher-value product purchases. Home Depot's dominance as Lifetime's primary retail channel highlights the brand's strong positioning within the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 105% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 36% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Lifetime on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Lifetime.
BY REVIEW COUNT
Across 1.21M ratings on 3 retailers, Lifetime averages 4.6★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.6
/ 5
From 1.21M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
