GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across menards.com and homedepot.com from January 1 to June 30, 2026, KingCord's revenue grew 9.9% over the period. Menards dominated the brand's channel mix, capturing 90.9% of revenue share versus just 9.1% at Home Depot. The brand's average product price climbed to $6.84, reflecting a 7.0% overall increase and a 6.7% month-over-month gain. Notably, revenue dipped 1.4% versus the prior month despite the broader upward trend. Pricing also diverged sharply by channel, with top Home Depot listings priced well over $80 while leading Menards products sat around $3.60.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 10% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for KingCord on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for KingCord.
BY REVENUE
KingCord sells 9% online and 91% offline. Online runs through 1 channel; offline through 1.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVIEW COUNT
Across 891 ratings on 2 channels, KingCord averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 891 ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$106.35
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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