Keurig

Keurig Market Overview

According to Grips Intelligence data tracking Keurig's performance on Amazon from January to February 2026, the brand saw a significant revenue decline of 33.1% over the observed period, with Amazon commanding a dominant 99.2% share of tracked retail revenue. The average product price held relatively steady at $88.24, with only a modest 2.2% overall increase during the tracking window. Among Keurig's top-performing listings on Amazon, the K-Express model led at an average price of $92.18, while premium models like the K-Duo (Gen 2) reached $198.59. The month-over-month revenue drop of 29.2% suggests a notable post-holiday cooldown effect, a pattern worth monitoring as the brand moves into Q2 2026. Brands competing in the same space should watch whether Keurig adjusts its pricing or promotional strategy on Amazon to recover momentum in the coming months.