GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Best Buy, and Ace Hardware, iFixit maintains a strong retail presence with Amazon commanding a dominant 80.3% share of the brand's revenue. Best Buy accounts for 17.0% of revenue as the second-largest channel, while Ace Hardware captures a modest 1.6% share. The brand's average product price sits at $39.01, reflecting a 1.9% increase over the tracked period. Despite the pricing uptick, iFixit experienced a 14.9% decline in overall revenue during this window, signaling potential headwinds in consumer demand or shifting competitive dynamics. These trends suggest that while iFixit holds solid channel distribution, sustaining growth momentum remains a key challenge heading into the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for iFixit on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for iFixit.
BY REVENUE
iFixit sells 81% online and 19% offline. Online runs through 1 retailer; offline through 2.
Online
81%
19%
Offline
Online channels
81%
Offline channels
19%
BY REVIEW COUNT
Across 355K ratings on 3 retailers, iFixit averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 355K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
