GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Amazon, Best Buy, and acehardware.com, iFixit's retail footprint remains heavily concentrated in a single channel. Amazon accounts for 78.6% of year-to-date revenue, with Best Buy contributing 18.6% and acehardware.com trailing at 1.8%. The average product price across the tracked period sits at $40.77, though pricing has trended upward, rising 3.6% overall to reach $43.53 in the most recent month. Revenue growth has been modest at 1.3% since the start of the timeseries window, tempered by a 4.5% month-over-month decline in the latest period. That combination of rising prices and flattening revenue suggests the brand is leaning on price realization rather than volume expansion to hold its position.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for iFixit on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for iFixit.
BY REVENUE
iFixit sells 82% online and 18% offline. Online runs through 1 channel; offline through 2.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 375K ratings on 3 channels, iFixit averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 375K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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