GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across Amazon, Best Buy, and acehardware.com, iFixit's revenue grew 7.1% over the tracked period, with a 4.8% month-over-month gain in the most recent month. Amazon dominates the brand's channel mix at 77.3% of year-to-date revenue, leaving Best Buy at 19.6% and acehardware.com at just 1.7%. That concentration means the brand's growth trajectory is closely tied to a single retail partner, an exposure worth monitoring. Pricing has also firmed, with the average selling price reaching $40.53 in the latest month, up 0.4% sequentially and 2.2% across the observed window, against a period average of $39.21. Together, the rising revenue and gently climbing price point suggest demand is holding without discount-driven volume, a constructive signal for margin quality.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for iFixit on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for iFixit.
BY REVENUE
iFixit sells 79% online and 21% offline. Online runs through 1 channel; offline through 2.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 359K ratings on 3 channels, iFixit averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 359K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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