GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Hyde generated an average product price of $18.34 across Amazon, Ace Hardware, Lowe's, and Home Depot from January to May 2026. Amazon led as Hyde's top revenue channel with a 44.7% share, followed closely by Ace Hardware at 36.8%, while Lowe's and Home Depot contributed 9.5% and 8.9% respectively. Notably, Hyde's overall revenue grew 15.4% over the tracked period, signaling strong momentum for the brand. However, average pricing saw a slight 5.5% month-over-month decrease in the most recent period, settling at $18.86. The concentration of over 80% of revenue between just two retailers highlights both a strong channel strategy and potential diversification opportunities for Hyde.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 22% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Hyde on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Hyde.
BY REVENUE
Hyde sells 63% online and 37% offline. Online runs through 3 channels; offline through 1. Online share has moved from 57% in Jan to 75% in May.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 152K ratings on 4 channels, Hyde averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 152K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$43.19
Price
$12K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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