GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot, Lowe's and Amazon from January 1 to September 30, 2026, Henckels generated an average product price of $78.55. Home Depot led the brand's revenue mix at 39.4% share, followed closely by Lowe's at 33.6%, with Amazon accounting for the remaining 27.0%. Revenue trended downward over the measured window, falling 26.6% overall and declining a further 12.5% in the most recent month. Pricing moved in the opposite direction, with the average selling price up 9.1% across the period despite a 3.1% month-over-month dip to $80.57. The assortment skews toward higher-ticket knife block sets priced between roughly $120 and $220, a mix that helps explain the elevated average price alongside softening revenue.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 27% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Henckels on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Henckels.
BY REVIEW COUNT
Across 1.83M ratings on 3 channels, Henckels averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 1.83M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$213.43
Price
$460K
Revenue
$47.35
Price
$326K
Revenue
$192.59
Price
$232K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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