GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across homedepot.com, lowes.com and Amazon, Good Directions generated 48.0% of its year-to-date revenue at Home Depot, followed by Lowe's at 34.1% and Amazon at 17.8%. The brand's average product price across tracked channels stood at $142.42, though pricing varies widely by retailer and assortment. Momentum picked up notably in the most recent tracked month, with revenue up 25.4% month over month and 9.1% higher across the May 1 to July 31, 2026 window. Average selling price climbed even faster, rising 28.0% month over month to $164.42 and 17.6% over the same three-month period, suggesting a mix shift toward higher-ticket items. That premium skew is visible at Home Depot and Lowe's, where top sellers carry prices ranging from roughly $300 to more than $2,700, well above the sub-$200 bestsellers on Amazon.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 18% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Good Directions on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Good Directions.
BY REVIEW COUNT
Across 66K ratings on 3 channels, Good Directions averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 66K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,098.00
Price
$36K
Revenue
$1,139.70
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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