According to Grips Intelligence data for January–February 2026 across Amazon, Home Depot, and Lowe's, Duluth Forge maintains a competitive multi-retailer presence with Lowe's leading revenue share at 42.5%, closely followed by Home Depot at 41.6%, and Amazon capturing the remaining 15.9%. The brand's average product price sits at $421.17, reflecting a modest 0.5% increase over the trailing three-month period. However, Duluth Forge experienced a notable 23.7% decline in overall revenue during this window, signaling potential seasonal softening or shifting consumer demand. The near-even revenue split between Lowe's and Home Depot, which together account for over 84% of sales, underscores the brand's heavy reliance on traditional home improvement retail channels. Monitoring whether the revenue downtrend stabilizes in the coming months will be critical for assessing Duluth Forge's competitive positioning in 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 24% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Duluth Forge on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Duluth Forge.
BY REVENUE
$1,018.49
Price
$301K
Revenue
$270.25
Price
$206K
Revenue
$406.82
Price
$169K
Revenue
$1,533.67
Price
$104K
Revenue