According to Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Menards and Ace Hardware, Deck Flash — a brand of Illinois-based Cofair Products — shows a heavily concentrated retail footprint. Menards accounts for 97% of year-to-date revenue, leaving Ace Hardware with just 3% and underscoring significant single-retailer dependency. The average product price sits at $18.56, rising to $19.09 in the most recent month tracked, a 2.2% month-over-month gain and a 2.3% increase across the period. Revenue, however, has moved in the opposite direction, slipping 2.5% month-over-month and 18.6% overall since the start of the June–August timeseries window. That divergence between firming prices and softening revenue suggests volume pressure rather than pricing weakness is driving the decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 19% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Deck Flash on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Deck Flash.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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