GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Home Depot, Amazon and Lowe's, Classic Cuisine — an in-house brand of privately held Trademark Global — carries an average product price of $36.76. Home Depot dominates the brand's channel mix at 58.0% of year-to-date revenue, well ahead of Amazon at 25.8% and Lowe's at 16.2%. Momentum turned sharply positive in the most recent month tracked, with revenue up 32.0% versus the prior month and 4.2% higher across the May–July window. That growth came alongside pricing pressure, as the average selling price slipped 8.2% month-over-month to $35.01 and is down 10.1% over the same three-month period. The pattern suggests volume gains are being driven at least partly by discounting, a dynamic worth monitoring as the brand's retailer concentration leaves it heavily exposed to a single account.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Classic Cuisine on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Classic Cuisine.
BY REVIEW COUNT
Across 33K ratings on 3 channels, Classic Cuisine averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 33K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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TO CLASSIC CUISINE
